Pineapple Furniture · 14 hours ago
Marketing Manager
Sterling Heights, MI
Full-time
Onsite
Mid, Senior LevelPineapple Furniture is a global leader in designing innovative furniture solutions for challenging environments. The Marketing Manager will manage US marketing initiatives, collaborate with the UK team, and be responsible for executing marketing projects to enhance brand visibility in the US market.
Furniture
Responsibilities
Taking a lead role in the US marketing activity, following guidance from UK-based marketing team
Managing the exhibition calendar (bookings events, managing logistics of furniture and marketing materials). Attendance at certain events may be required
Support various trade fairs and exhibitions: designing visuals, organizing marketing materials and proposing the furniture to be used and its layout within the space available. Attendance at certain events may be required
Complete ownership of small sales events: Overseeing all aspects of smaller-scale events from concept through execution, while working with HQ for final sign-off. Responsibilities include budgeting, logistics, marketing materials, and liaising with event organizers
Manage the pop-up shop campaign across US from concept through execution, including localised promotion. Responsibilities include budgeting, logistics, marketing materials, and liaising with venue managers
Research speaker opportunities at larger events, including panel discussion or workshop participation
Producing quality graphics for social media and website with Adobe Creative Suite
Updating the US WordPress website, adding new products/content as required
Planning and producing engaging written content for use in print and digital media
Writing case studies and arranging case study photography of completed projects
Adding local updates to our social media presence, where applicable
Organizing the execution of email campaigns
Supporting the sales team with creation of bespoke presentations for sales appointments, bidding opportunities or CEU presentations
Taking ownership of relevant third-party relationships, such as vendors and external collaborations to streamline communication and execution in the US market
Ownership of the CET Platform: Taking full accountability for managing and optimizing our CET / Configura platform, ensuring timely updates and user details are monitored
Researching advertising opportunities (publications, events)
Sourcing and stock control of marketing material (printed literature, branded promotional items)
Responsible for overseeing and managing all aspects of showroom in MI and LA, including inventory to ensure stock accuracy, availability, and presentation
Managing US product information/updates/templates on internal software such as GoldVision/HubSpot/Microsoft Dynamics
Supporting the sales team with ad hoc requests
Any other ad hoc duties as required by the business
Qualification
Required
A degree in Marketing, Business, Commerce, or a related field would be advantageous
Proven marketing experience, ideally in a Senior Marketing position
Expert proficiency in Adobe Creative Suite, particularly InDesign and Photoshop (essential)
Ability to take ownership and work independently while collaborating closely with the UK Head Office team on marketing campaigns
Able to develop and implement marketing plans in alignment with global priorities
Highly responsive, reliable and accountable, with confidence to make decisions and drive projects forward
Strong initiative - proactive, self-motivated, and able to work without micromanagement
Good understanding of the US market and customer landscape, with the ability to stay up to date on market trends, competitors, and opportunities
Recognized experience executing and optimising SEO campaigns
Strong organizational skills and attention to detail, with the ability to manage multiple priorities, projects, and deadlines simultaneously
Analytical and results-oriented, with the ability to measure campaign performance and drive continuous improvement
Comfortable working under pressure while meeting deadlines
Excellent verbal and written communication skills, including strong stakeholder coordination between international teams
You embody our company people values: Teamwork, Committed, Ownership, Positive, Responsive
Preferred
WordPress experience is preferred but not essential
Benefits
100% company-paid healthcare and 401(k) plan to secure your future
15 days PTO + local holidays, plus an extra day off for your birthday
Make a global impact: a tree planted in your honor
Fun team socials and monthly Pizza Fridays
Employee referral bonus program — help friends join and earn rewards
Supportive, dynamic environment where your contribution truly matters
Company
Pineapple Furniture
Pineapple Contract Furniture have been providing furniture to the contract healthcare market over 50 years and have an excellent reputation for their honest, friendly and reliable service.
Founded in 1975
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase