Senior Associate, Social & Influencer Strategy jobs in United States
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Ruder Finn · 3 hours ago

Senior Associate, Social & Influencer Strategy

Ruder Finn is seeking a talented Senior Associate, Social & Influencer Strategy to join our growing Digital team. This role involves assisting with social media advertising campaigns, influencer marketing initiatives, and client communications to support business objectives while gaining foundational experience in digital marketing.

Public Relations
Hiring Manager
Crystal Overall
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Responsibilities

Assist with setting up and optimizing social media advertising campaigns, including helping with A/B message testing, audience segmentation, and compiling basic metrics reports. (Some experience with META platforms is required; exposure to LinkedIn, YouTube, Snapchat, Pinterest, TikTok, or X is a plus)
Help gather and organize data for client reports, learning to interpret platform analytics and Google Analytics/GA4
Monitor social channels daily and support community management activities for a variety of clients, responding to routine inquiries and flagging important issues for senior team members
Participate in internal and client meetings or calls to learn about strategy, creative ideas, and campaign activation that support client business objectives
Support influencer marketing initiatives by assisting with research and list building, drafting pitches, helping with outreach, coordinating contracts, reviewing content, and maintaining tracking spreadsheets under guidance
Develop a working knowledge of social platform features, such as character limits, ad specifications, whitelisting, and ad objectives, with support from the team
Assist in conducting basic competitive and category research as directed by senior team members
Stay informed on current trends and updates in digital marketing and social media channels, and share relevant findings with the team to help enhance content or campaign performance

Qualification

Digital marketingInfluencer campaignsMeta Business ManagerGoogle AnalyticsMicrosoft Office SuiteCreative thinkingProblem-solvingDetail-orientedTeam collaboration

Required

Bachelor's degree in marketing, communications, media studies, advertising or other related field is preferred
1+ years of digital marketing or advertising is required, with hands-on involvement in influencer campaigns necessary, healthcare experience a plus (internships, projects, or similar practical experience)
Experience in Meta Business Manager and Ads Manager required, other ads managers such as LinkedIn, TikTok, X a plus
Proficient in Microsoft Office Suite (PowerPoint, Word, Excel, Outlook)
Enthusiastic and proactive, able to manage multiple assignments and meet deadlines with guidance from the team
Motivated self-starter with a willingness to learn, strong problem-solving skills, and a desire to take on new challenges and responsibilities
Creative thinker who values data and feedback to inform ideas and approaches
Passionate about digital trends, active on social platforms, and eager to explore emerging channels and tools
Brings positive energy, curiosity, and a desire to learn and grow within the team
Detail-oriented, organized, and committed to supporting team goals

Preferred

Experience with digital tools like Tagger (or similar influencer platforms) is a plus

Benefits

Health, Dental, Vision, company paid Life Insurance
Flexible Spending Account
401k (match) plan
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy with paid maternity/paternity leave
Professional learning and development opportunities
Workplace flexibility
On-site and off-site social gatherings

Company

Ruder Finn

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Ruder Finn, Inc. is a leading communications, counseling and services agency with more than 65 years' experience. The Ruder Finn Group

Funding

Current Stage
Late Stage

Leadership Team

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Kathy Bloomgarden
Chief Executive Officer
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Rachel Spielman
Chief Strategy & Change Officer, NA
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