Rose International · 17 hours ago
Web Marketing Manager
Rose International is a company in the Software/Financial Services/IT industry, seeking a Web Marketing Manager. The role involves creating and executing web marketing strategies to optimize the user journey for a credit card launch, collaborating with cross-functional teams to drive successful marketing campaigns.
Human ResourcesInformation TechnologyOutsourcingProject ManagementStaffing Agency
Responsibilities
Create web marketing strategies to support campaign efforts to drive prospects and customers to a newly launched web destination for a banking product
Support execution and validation of any page updates, including supporting campaigns and testing related to sign up
Partner with analytics on measurement plans and results analysis for web tests
Deep dive into engagement and performance data to understand user behavior, identify insights, and develop hypotheses
Leverage effective project management skills to drive web execution of projects cross-functionally across all key stakeholders Conduct user acceptance testing and validate new or updated web experiences, ensuring accuracy, functionality, and adherence to marketing and legal standards before launch
Qualification
Required
Ability to balance strategic thinking with tactical execution while working across multiple priorities
Dedicated team-player with a strong accountability mindset and a can-do attitude, you care about the quality of the work delivered and the reputation of the team you work with
Exceptional attention to detail, especially in relation to formatting, image quality, and user experience interaction differences
Strong prioritization and time management skills, and ability to manage multiple complex projects and priorities simultaneously; makes others aware of conflicting priorities & proposes solutions
Proven success managing UAT, QA, or experience validation efforts for websites or digital campaigns on desktop, tablet, and mobile devices
Responsive and compelling communicator, can craft a narrative from data points, or distil a complex business problem to influence effectively
Willingness to learn and lean in during moments of ambiguity
Willingness to work non-standard hours as required to support critical business needs and launch moments
Familiarity with Figma, JIRA, QuickBase, Usertesting.com, FullStory, Adobe Analytics
Web Marketing Strategy (5+ yrs)
Bachelor's Degree
Preferred
Ideal candidate will have experience launching or supporting a credit card or financial services product
Company
Rose International
Rose International is provider of Workforce Solutions and Information Technology Solutions .
Funding
Current Stage
Late StageRecent News
Company data provided by crunchbase