Novelty Inc. · 4 hours ago
Business Development Manager
Greenfield, IN
Full-time
Onsite
Mid, Senior Level
$75K/yr - $95K/yr
3+ years expNovelty Inc. is rapidly scaling across alternative and emerging channels, seeking a Business Development Manager to lead a team and drive new business growth. This role involves coaching Account Managers and aggressively pursuing new distributor partnerships while achieving key performance indicators.
Consumer GoodsFashionLeisureLifestyleRetail
Hiring Manager
Lisa Weaver
Responsibilities
Lead & develop a high-performing team of Account Managers, providing coaching, strategy, accountability, and partnership to elevate execution across distributors, rep groups, & marketplace channels
Aggressively drive new business growth by recruiting new distributors, onboarding rep groups, expanding indirect partnerships, and securing incremental merchandising and marketplace opportunities. Meet monthly KPIs for new business acquisitions
Build and manage your own BDM pipeline of high-value distributor, rep group, & marketplace targets within the Novelty-dedicated CRM; execute proactive calls, meetings, & emails
Acquire, grow, & manage strategic partnerships, as well as lead Account Managers in doing the same. Create and maintain the right cadence with distributors, buying groups, and rep partners
Achieve and exceed KPIs tied to Revenue Growth, Distributor Activation, Marketplace Penetration, Program Adoption, and Activities (Calls/Emails/Meetings), using data to guide both your pipeline and your team’s performance
Develop forecasting and growth plans for key partners (yours and the team’s) by identifying route-to-market strategies and tactics required to hit quarterly and annual targets
Ensure customer inventories and offerings remain fresh and relevant, maximizing velocity, turns, and overall category performance
Deliver internal and external Quarterly Business Reviews, and prepare Mid-Month results that identify early gaps and required corrective actions
Work cross-functionally with Accounts Receivable, Sales Operations, Field Leadership, Marketing, and Supply Chain to ensure flawless execution across indirect channels
Identify whitespace opportunities and guide how Novelty Inc. elevates performance in any indirect retail environment
Maintain pricing integrity with distributor networks, rep groups, and marketplace partners
Target and secure outside online marketplace partnerships to expand Novelty Inc.’s digital footprint
Travel required for distributor calls, rep team visits, and trade shows
Qualification
Required
Experienced (3+ years) in Business Development, Sales Leadership, Account Management, Distributor Sales, Indirect Channels, CPG, B2B/B2B2C sales, or rep group/broker management
Skilled at leading salespeople, coaching talent, and elevating team performance toward KPI-driven outcomes
Skilled at selling to distributors, buying groups, rep agencies, and alternative channel customers, tailoring value propositions appropriately
Motivated by growth—new business acquisition, marketplace development, and total program expansion
Comfortable delivering business plans and results in live and virtual meetings
Confident in presenting, pitching, influencing, and owning the full indirect business development cycle
Strategic, data-driven, persistent, and committed to building long-term value with distributor and 3rd-party partners
Travel required for distributor calls, rep team visits, and trade shows
Preferred
Experience with CRM (preferably HubSpot) is a plus
Benefits
Car allowance
Full benefits (medical, dental, vision, 401k)
Company
Novelty Inc.
Novelty is a consumer goods company that offers toys, fashion accessories, party, and school supplies.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
T
Todd Green
CEO and Founder
Company data provided by crunchbase