Tennessee Titans · 10 hours ago
Coordinator, Marketing
Tennessee Titans is dedicated to a winning culture and community impact, and they are seeking a Marketing Coordinator to join their Marketing Strategy & Insights team. This role involves supporting multi-channel advertising campaigns, collaborating with cross-functional partners, and assisting in campaign planning and execution to grow the Titans fan base.
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Responsibilities
Support Marketing Manager in development and build of paid media campaigns across a variety of platforms including META, Google, YouTube, Hulu, Spotify and more to meet overall advertising objectives
Collaborate with Marketing Manager to expand audience reach through paid channels with audience research and development
Assist in developing advertising copy for various marketing materials & collateral including radio spots, TV commercials, and digital/print advertising that aligns with the team branding and is specific to key target audiences
Monitor key trends across marketing, advertising, and digital outlets to stay up to date on new channels/executions. Provide strategic insights based on these findings
Manage a calendar of new and recurring marketing campaigns to help reach core target audiences and assist in the overall organizational goal of doubling the fan base
Assist in trafficking of campaign deliverables including creative assets, tracking links, copy, and more within team project management platform to ensure timely delivery and execution of campaigns with relevant channel owners. Work closely with the Traffic Coordinator to help build an overall streamlined process
Communicate with and support channel owners in the execution of campaign strategy across Titans, Nissan Stadium and New Stadium
Use audience research to assist in development of cross-channel marketing strategy through relevant placements and executions
Assist in sweepstakes to ensure relevant channels and audiences are engaged across sweepstakes efforts
Work closely with the Marketing, Sponsorship, Creative, Ticket Sales and Service teams to further business objectives
Assist with other duties as assigned
Qualification
Required
Bachelor's degree in marketing, Communications, Advertising, Business, Sports Management, or equivalent degree
1-3 years' experience in marketing, advertising, or media (sports, entertainment, or agency experience preferred)
Foundational understanding of digital and paid media platforms including Meta, Google Ads, YouTube
Strong organizational skills with the ability to manage multiple projects and deadlines in a fast-paced environment
Excellent written and verbal communication skills, with an eye for detail and brand consistency
Familiarity with campaign management tools and processes, including project management software
Comfort working with marketing performance metrics, reporting dashboards, and audience insights
Collaborative and proactive team player with a passion for marketing and fan engagement
Flexibility to work extended hours including evenings, weekends, and holidays
This is an in-person position located at the Titans Practice Facility in Nashville, TN
Preferred
Experience in sports, entertainment, or agency
Familiarity with campaign management tools and processes
Company
Tennessee Titans
Tennessee Titans is an American football team based in Nashville, Tennessee.
Funding
Current Stage
Growth StageLeadership Team
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