Axalta · 8 hours ago
Digital Marketing Manager
Glen Mills, PA
Full-time
Hybrid
Senior Level
7+ years expAxalta is seeking a Digital Marketing Manager to shape and implement innovative digital strategies for their Industrial global business unit. The role involves improving website customer journeys, supporting content and social media campaigns, and collaborating with cross-functional teams to enhance brand messaging.
IndustrialIndustrial ManufacturingManufacturingSustainability
Hiring Manager
Stephanie Muse
Responsibilities
Shape and implement innovative digital strategies that boost our website, social media, and digital marketing efforts for the Industrial global business unit
Expand and streamline the website customer journey, CTA’s and funnel metrics. Lead website journey improvements and traffic expansion efforts. Ensure our website content is simple, streamlined and easy to understand
Support content and social media campaigns that resonate with our audience, foster vibrant online communities
Measure and analyze the success of digital campaigns, using insights to refine and optimize strategies
Collaborate seamlessly with global cross-functional teams to ensure consistent brand messaging and effective digital communications
Engage colleagues and partners worldwide to build awareness and amplify our brand
Train team members on cutting-edge digital tools and best practices to stay ahead in the game
Qualification
Required
Experience in Salesforce Pardot is a requirement
Adobe Enterprise AEM experience
Social Media - running campaign on LinkedIn
Flexible Hybrid schedule. Looking for candidates who are able to travel to Glen Mills site approx. 3 days a week
Axalta will not relocate
A bachelor's degree in marketing, communications, business, IT, or a related field
Minimum 7 years of experience in digital marketing roles, including website and social media management
Experience managing and updating website content with a strategic customer journey intent
Experience with digital transformation project in large organization
Expertise in creating engaging content and a keen eye for detail
Proficiency with social media management and analytics tools
Flexibility and agility to adapt to changing plans and directions
Preferred
Experience in Marketing Cloud would be a plus
Huge bonus if they have experience with both Salesforce Pardot and Marketing Cloud
If someone has Hubspot experience and some Adobe Experience Manager (AEM) this is acceptable
A master's degree is a plus
Experience in website redesign and updates a plus
Company
Axalta
Axalta provides performance coatings for a wide range of industrial applications; light vehicle and commercial vehicle coatings for original equipment manufacturers; and refinish surface preparation and coating systems for body shops globally.
10001+ employees
H1B Sponsorship
Axalta has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (7)
2023 (7)
2022 (6)
2021 (11)
2020 (12)
Funding
Current Stage
Public CompanyTotal Funding
$500M2025-11-18Acquired
2023-12-11Post Ipo Debt· $500M
2014-11-12IPO
Leadership Team
Chris Villavarayan
Chief Executive Officer and President
Carl Anderson
Senior Vice President and Chief Financial Officer
Recent News
2026-02-03
2026-01-16
Company data provided by crunchbase