Tough Leaf · 8 hours ago
Sales Development Representative
United States
Full-time
Remote
Entry, Mid Level
$60K/yr - $75K/yr
1+ years expTough Leaf is a fast-growing construction tech company helping general contractors source, vet, and manage certified subcontractors through a mix of SaaS and managed service offerings. The Sales Development Representative will be the first point of contact for new prospects, driving pipeline growth through outreach and engagement with target accounts.
B2BConstructionProcurementProfessional NetworkingSaaS
Hiring Manager
Neah Brooks
Responsibilities
Make a minimum of 150 outbound calls per week (≈30/day), with logged outcomes in Salesforce and Gong
Add 50+ new contacts per week to active outreach flows using a mix of calls, emails, and LinkedIn
Research and add at least 20 new contacts per month via ZoomInfo for account expansion
Maintain a diverse outreach mix — no single-channel prospecting
Identify, qualify, and nurture leads within assigned territories or verticals
Set and confirm meetings for the VP of Sales and AEs
Assist in early-stage discovery calls, capturing key information before handoff
Keep Salesforce clean, accurate, and fully updated — every lead, call, and opportunity logged
Partner with the VP of Sales and the marketing team to improve outbound messaging and cadence performance
Provide feedback on messaging effectiveness and lead quality
Attend weekly pipeline reviews and participate in ongoing sales training
Follow the sales playbook for call prep, professionalism, and communication standards
Convert qualified leads into SaaS trial users and support onboarding during early access
Depending on experience and performance, close self-service or lower-tier SaaS deals under the VP of Sales guidance
Earn additional commission for SaaS deals closed directly
Qualification
Required
Actively employed for 1+ years as an SDR at a construction tech SaaS start-up (2+ years preferred)
Proficient understanding of the construction industry, especially preconstruction
Proven track record of high-volume outbound calling and meeting generation with cold prospects
Excellent written and verbal communication skills, with a warm, consultative phone presence
Proficient in Salesforce, Gong, and outreach tools (ZoomInfo, LinkedIn Sales Navigator, etc.)
Self-motivated, organized, and comfortable operating in a remote startup environment
Preferred
2+ years of experience as an SDR at a construction tech SaaS start-up
Benefits
Remote work
Company-provided remote work equipment
Excellent, high-quality company-paid medical insurance
Heavily subsidized dental, vision, life insurance, and other optional benefits
PTO/Vacation, Sick Days, Paid Holidays
Company
Tough Leaf
Tough Leaf is a platform that helps construction companies manage pre-construction processes.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$7.79M2024-06-28Series A· $4.5M
2022-07-20Seed· $3.1M
2021-12-03Pre Seed· $0.18M
Leadership Team
Wissam Akra, MBA, PE, DBIA
CEO & Founder
Amir Zahlan, P.E.
Co-Founder
Recent News
Company data provided by crunchbase