Pipedrive · 7 hours ago
Senior SEM Manager
Florida, United States
Full-time
Hybrid
Senior Level
5+ years expPipedrive is a company dedicated to supporting sales and marketing teams with powerful tools. They are seeking a Senior SEM Manager to lead their global paid search strategy, focusing on driving measurable growth across various search platforms and collaborating with multiple teams to optimize SEM initiatives.
CRMMarketing AutomationSaaSSales AutomationSoftware
No H1B
Responsibilities
Develop and execute a comprehensive SEM roadmap to drive efficient revenue growth across all search platforms
Oversee agency delivery quality, ensuring strategic alignment and operational excellence
Lead campaign strategy, including account structure, bidding logic, keyword research, and audience frameworks
Implement sophisticated bidding strategies (tROAS, tCPA, value-based bidding) and automation scripts to maximize efficiency at scale
Build a structured roadmap for experiments; plan, analyze, and scale winning initiatives
Manage the SEM budget P&L, collaborating with Finance on forecasting, pacing, and ROI modeling
Partner with Martech on tracking and attribution, and with Product on landing page testing to improve post-click conversion
Develop Tableau dashboards to surface performance drivers and provide strategic recommendations to stakeholders
Qualification
Required
5–8+ years of hands-on experience across Google Ads and Microsoft Ads, including creating, scaling and optimising complex campaigns
Proven track record managing 8-figure annual spends and partnering with Finance teams on reporting
Strong analytical and quantitative capability with fluency in experiment design, incrementality measurement, attribution theory and navigating complex data environments
Familiarity with conversion events, audience configuration and tracking infrastructure
Confidence to serve as key advisor to internal stakeholders, presenting complex insights clearly and effectively
The employee must be authorized to work in the US without company sponsorship
The ideal candidate must be able to complete all physical requirements (sitting [80-100%] and lifting [up to 20 lbs]) of the job with or without a reasonable accommodation
Preferred
Understanding of SaaS acquisition dynamics, lead-to-revenue funnels, and performance signals is preferred
Benefits
Flexible hours
Wellness perks
SWAG
Performance-based bonuses
28 paid leave days
Well-being days
Compassionate leave
Pawternal leave
Company
Pipedrive
Pipedrive is a software company that offers cloud-based sales management platform design and management services for CRM solutions.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$89.9MKey Investors
DTCPBessemer Venture Partners,Insight PartnersAtomico
2020-11-12Acquired
2018-10-10Series C· $10M
2018-06-14Series C· $50M
Leadership Team
Paulo Cunha
Chief Executive Officer
Martin Tajur
Co-Founder
Recent News
Destination CRM
2025-12-21
2025-12-18
2025-12-18
Company data provided by crunchbase