Anaconda, Inc. · 9 hours ago
Demand Generation Manager
United States
Full-time
Remote
Mid Level
$80K/yr - $118K/yr
3+ years expAnaconda, Inc. is a leading company in advancing AI with open source at scale, serving a wide range of clients including Fortune 500 companies. The Demand Generation Manager will be responsible for developing and executing multi-channel programs to generate qualified pipeline for the sales team, collaborating closely with various departments to ensure effective campaign strategies and execution.
AnalyticsArtificial Intelligence (AI)Big DataCloud InfrastructureEnterprise SoftwareMachine LearningOpen Source
Responsibilities
Develop and execute integrated demand generation campaigns across digital, email, webinar, and ABM channels to drive pipeline growth for Enterprise and Commercial segments
Build targeted account-based marketing programs that engage buying committees with relevant content and experiences throughout their evaluation process
Partner with Sales to define target account lists, align on lead handoff processes, and ensure seamless MQL-to-opportunity conversion
Design and optimize campaign workflows in marketing automation platforms (Marketo) to nurture prospects through the buyer journey
Analyze campaign performance, pipeline contribution, and revenue attribution to inform budget allocation and strategic planning
Collaborate with Content and Product Marketing to develop campaign assets that resonate with technical buyers in the data science and AI ecosystem
Qualification
Required
3+ years of experience in B2B demand generation with demonstrated pipeline contribution
Experience with marketing automation platforms (Marketo, HubSpot) and CRM systems (Salesforce)
Track record of managing multi-channel campaigns including digital advertising, email, and webinars
Experience with ABM platforms and strategies (6Sense, DemandBase, or similar)
Proficiency in marketing analytics, reporting, and revenue attribution
You embody our values of Clarity, Care and Candor
You care deeply about fostering an environment where people of all backgrounds and experiences can flourish
Preferred
Experience in B2B SaaS, enterprise software, or developer-focused marketing
Familiarity with the data science, AI/ML, or Python developer ecosystem
Experience with intent data providers and multi-touch attribution modeling
Experience working in a fast-paced startup environment
Experience working in an open-source, AI, or data science-oriented company
Benefits
Flexible Vacation Policy
Medical, Dental, and Vision Insurance
Short Term and Long Term Disability
Paid Parental Leave
Monthly Wellness Stipend
Employee Assistance Program and Mental Health Resources
Company
Anaconda, Inc.
Anaconda is built to advance AI with open source at scale, giving builders and organizations the confidence to increase productivity, and save time, spend and risk associated with open source.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$233MKey Investors
Insight PartnersSnowflake VenturesCiti Ventures
2025-07-31Series C· $150M
2021-09-21Series Unknown
2021-04-13Series B· $38.5M
Leadership Team
David DeSanto
Chief Executive Officer
Peter Wang
Chief AI & Innovation Officer, Co-Founder
Recent News
Company data provided by crunchbase