PowerSchool · 9 hours ago
Sales Development Representative, Dallas (Early Career Sales)
Dallas, TX
Full-time
Hybrid
Entry Level
$55K/yr - $73K/yr
2+ years expPowerSchool is a global leader in cloud-based software for K-12 education, committed to powering personalized education for students. The Sales Development Representative (SDR) will drive qualified pipeline through structured outreach to K-12 accounts, collaborating with Sales to convert interest into high-quality meetings and sales-accepted opportunities.
E-learning
Responsibilities
Convert inbound leads and/or run daily outbound outreach (phone, email, social, and events) to book meetings with targeted K-12 decision-makers
Keep CRM and other sales systems’ data accurate and up to date, including contact info, activity logs, and notes
Conduct thoughtful discovery conversations tailored to each persona; capture key info using the MEDDPICC framework
Qualify leads and create Sales Qualified Opportunities (SQOs) with clear context, next steps, and evidence, ensuring each meets agreed criteria and is accepted by an Account Executive (AE) on the Sales team
Personalize outreach using district-level research, local initiatives, and role-specific value messaging; test what works and share insights
Join regular coaching sessions on call quality, objection handling, discovery skills, and outreach strategies
Stay current on product updates and new features to clearly communicate value to prospects
Travel occasionally up to 10% for key moments such as team summits and other high‑priority events
Qualification
Required
Proven comfort with high-volume outbound and cold outreach across phone, email, and social media, as well as comfort with inbound lead management
Passion for K-12 outcomes and interest in learning public-sector purchasing basics
Consistent activity discipline and time management to hit goals
Coachable mindset with persistence, curiosity, and the ability to follow qualification scripts while learning to tailor discovery
Clear written and oral communication that can personalize value to district and buyer context
Working knowledge of Salesforce, or comparable CRM with accurate data entry and task management
2+ years sales, lead generation, customer service, business development, or equivalent education with strong communication and organization skills
Bachelor's degree or equivalent, or equivalent years of relevant work experience
Preferred
Familiarity with persona-based messaging and capturing MEDDPICC data in CRM to support AE stage exits
Experience creating pipeline for SaaS in K-12 or public sector, including basic RFP awareness
Proficiency with modern prospecting tools such as Salesloft, Gong, and LinkedIn Sales Navigator
Track record of exceeding meeting and sales-qualified opportunity targets and improving conversion rates through testing and iteration
Benefits
Comprehensive Insurance Coverage (including Medical, Dental, Vision, Pharmacy benefits, Life Insurance and AD&D)
Flexible Spending Accounts and Health Savings Accounts
Short-Term Disability and Long-Term Disability
Comprehensive 401(k) plan
Generous Parental Leave
Unrestricted paid time off (known as Discretionary Time Off - DTO)
Wellness Program, including ClassPass & Employee Assistance Program
Tuition Reimbursement
Optional Benefits: Pet Insurance, Identity Theft Protection, Student Debt Repayment Program and Prepaid Legal coverage
Company
PowerSchool
PowerSchool is a leading provider of cloud-based software for K-12 education in North America.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Hardeep Gulati
Chief Executive Officer
Rajendra (Rajen) Datta
Chief of Staff to CEO
Company data provided by crunchbase