TAG - The Aspen Group · 6 hours ago
Senior Vice President, Communications
The Aspen Group (TAG) is one of the largest retail healthcare business support organizations in the U.S. They are seeking a Senior Vice President, Head of Communications to oversee the enterprise-wide communications strategy and ensure alignment across various healthcare brands. This role involves managing internal and external communications, reputation management, and providing counsel during crises and transformations.
Responsibilities
Serve as the architect and steward of TAG’s enterprise-wide communications strategy, ensuring consistency and clarity across brands, audiences, and channels
Translate commercial, brand, and business strategy into clear, human communication that leaders, team members, clinicians, and partners can understand and act on
Partner closely with the Chief Commercial & Brand Officer to align communications with go-to-market strategy, brand positioning, and growth priorities
Act as a senior advisor to the CEO and executive team on enterprise messaging, narrative framing, and high-stakes communications
Oversee internal communications for a 20,000+ person workforce spanning multiple brands, care settings, and geographies
Support a modern internal communications ecosystem that delivers the right message, through the right channels, at the right moments
Create shared context during periods of change - operating model shifts, growth initiatives, transformation programs - so teams understand the “why,” not just the “what.”
Elevate leadership communication at all levels and strengthen frontline connection to TAG’s mission, values, and commercial priorities
Oversee enterprise external communications, including corporate messaging, executive positioning, media strategy, and thought leadership
Shape and protect TAG’s reputation across earned, owned, and shared channels, in close partnership with Brand, Marketing, and PR leadership
Ensure internal and external narratives are tightly aligned, reinforcing credibility, trust, and brand integrity
Serve as the seniormost communications counselor during crises, issues, and reputational risk moments
Anticipate emerging risks and guide leaders through high-stakes decisions with sound judgment and calm execution
Lead change communications efforts with a deep understanding of how change impacts adoption, engagement, and trust
Act as official company spokesperson where required
Own enterprise social care and real-time engagement strategy, treating digital channels as an extension of the patient and employee experience
Leverage social listening and employee feedback to inform broader communications strategy, operational insights, and brand decision-making
Ensure the organization shows up with empathy, accountability, and consistency in public and internal conversations
Lead and develop a high-performing communications organization (~20 professionals) spanning internal communications, corporate communications, crisis/issues, reputation management, and social care
Build modern communications capabilities that scale with a growing, multi-brand portfolio
Foster a culture of strategic thinking, accountability, and excellence under pressure
Navigate complex, matrixed stakeholder environments to build alignment and drive outcomes
Qualification
Required
20+ years of communications leadership experience, including building and managing high-performing teams
Bachelor's degree in Communications, Public Relations, Journalism, English, or a related field; advanced degree a plus
Proven experience designing and delivering enterprise-level communications strategies aligned to commercial and business objectives
Exceptional ability to help leaders define messages that are clear, concise, persuasive, and credible
Deep experience providing trusted counsel to senior executives within complex, matrixed organizations
Strong change management orientation, with demonstrated success supporting transformation and adoption
Data-driven mindset, with experience leveraging metrics and insights to guide strategy and measure impact
Outstanding written, verbal, and interpersonal communication skills, with high attention to detail
Preferred
Experience navigating healthcare-adjacent environments (healthcare, retail healthcare, services, or regulated industries) strongly preferred
Preferred location is Chicago, IL onsite, but Remote candidates will be considered if you are comfortable with frequent travel
Benefits
Paid time off
Health
Dental
Vision
401(k) savings plan with match
Company
TAG - The Aspen Group
When we launched Aspen Dental, we set out to break down the barriers that made it hard for patients to keep up with their dental health — affordability, transparency, and access.
Funding
Current Stage
Late StageRecent News
2026-01-22
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