Resident · 7 hours ago
CRM Specialist
Resident Home is a rapidly growing omnichannel retailer focused on quality home furnishings. The CRM Specialist will support the execution of email and SMS marketing campaigns across various brands, ensuring campaigns are delivered accurately and on time while maintaining strong organization and attention to detail.
Consumer GoodsE-CommerceHome DecorHome Improvement
Responsibilities
Build and schedule email campaigns across multiple brands by following and/or creating calendars, briefs, and related documentation
Support execution of promotional and seasonal campaigns tied to key business moments
Write and/or edit email copy as needed, including subject lines, preheaders, and body copy updates, while adhering to brand voice and guidelines
Partner with the creative team to request and coordinate assets required for campaigns
Own end-to-end QA to ensure accuracy across copy, links, images, targeting, personalization, send timing, and related requirements
Maintain strong campaign organization, including naming conventions, documentation, and calendar updates
Monitor sends and proactively flag issues or risks
Support basic segmentation setup and other email-adjacent needs as required, including setting up promotional codes for campaigns
Support reporting on email performance by using established Looker dashboards to pull requested data and summarize campaign results
Qualification
Required
2–4 years of experience in CRM, email, or lifecycle marketing
Hands-on experience executing email campaigns within an ESP
Strong attention to detail and a proven ability to QA campaigns thoroughly
Comfort working from detailed and/or directional calendars and campaign briefs
Strong organizational and time-management skills
Clear written communication skills and the ability to manage multiple priorities
Preferred
Experience with Klaviyo (preferred) or a similar ESP
Exposure to SMS marketing or interest in expanding into SMS execution
Experience working across multiple brands or lines of business
Experience in e-commerce or DTC marketing environments
Benefits
Remote-first workplace (since 2016!)
Annual bonus potential
Health, Vision & Dental Insurance
HSA company contributions
401K with company match component
Generous PTO.
Wellness benefits
Online learning resources & trainings
WFH office and cell phone/internet stipend
A FREE MATTRESS plus an awesome Friends and Family discount!
Company
Resident
Resident is a house of direct-to-consumer brands in the home furnishings space.
Funding
Current Stage
Growth StageTotal Funding
$169.2MKey Investors
ION Crossover Partners,Nexus Capital ManagementLIQUiDITY Group
2024-03-05Acquired
2021-01-07Series B· $130M
2020-01-06Series Unknown· $12.5M
Recent News
2025-01-30
2024-03-15
Digital Commerce 360
2024-03-09
Company data provided by crunchbase