Cardozo School of Law · 1 day ago
Director/Associate Dean of Law School Communications and Marketing
The Benjamin N. Cardozo School of Law at Yeshiva University is seeking a Director of Marketing and Communications to enhance the law school's reputation and support recruitment and fundraising goals. The role involves managing communications, digital presence, and media relations, while leading a team to elevate the school's national profile and engage with diverse audiences.
Education
Responsibilities
Develop and implement an integrated communications and marketing strategy to promote the law school's academic programs, research, and major events to diverse audiences, including prospective students, alumni, and the legal community
Oversee and enforce the law school's brand standards across all print and digital materials, ensuring consistent and impactful messaging that reflects the school's values and identity
Plan and manage the law school's online presence, including content strategy for the website, email marketing campaigns (e.g., newsletters), and social media platforms (LinkedIn, Facebook, Instagram, etc.), using analytics to measure effectiveness
Direct the planning, writing, editing, and design of various electronic and print publications, such as the admissions viewbook, brochures, press releases and the annual edition of Cardozo Life
Serve as a primary media contact and manage public relations activities, including coordinating with journalists, writing talking points and speeches for senior leadership, and handling crisis communications
Collaborate with the Admissions and Institutional Advancement/Alumni Relations departments to create targeted campaigns that support recruitment efforts and fundraising initiatives
Supervise and mentor a professional marketing and communications team, manage the departmental budget, and coordinate with external vendors and university-wide communications offices
Work with Cardozo faculty and outside PR professionals to help them promote their work, develop a media presence and support faculty events and conferences
Qualification
Required
A Bachelor's degree in marketing, communications, journalism, or a related field
A minimum of five years of professional experience in institutional communications or marketing
Exceptional written and verbal communication, editing, and proofreading skills, with the ability to adapt messaging for different audiences
Strong leadership, project management, and organizational skills, with the ability to manage multiple priorities in a fast-paced environment
Proficiency in digital marketing tools, web content management systems, graphic design software, and social media strategy
Demonstrated ability to work effectively and collaboratively with diverse stakeholders, including the dean's leadership team, the University Marcom department, external partners and Cardozo faculty, staff, and students
Preferred
Experience in nonprofit educational communications and/or marketing
Experience with law schools and/or legal training
Company
Cardozo School of Law
Cardozo School of Law is at the law school of Yeshiva University, located in New York City. It is a sub-organization of Hebron Yeshiva.
Funding
Current Stage
Growth StageLeadership Team
Recent News
bloomberglaw.com
2024-12-09
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