Merck · 12 hours ago
Associate Director, Vaccines Global Marketing Engagement
North Wales, PA
Full-time
Hybrid
Lead/Staff, Director/Executive
$157K/yr - $247K/yr
5+ years expMerck is innovating how they understand their patients through their Digital Human Health team. The Associate Director of Vaccines Global Marketing Engagement will lead the development and delivery of data and analytics to inform marketing strategies for vaccine assets and collaborate with cross-functional teams to drive strategic decisions.
BiotechnologyHealth CareMedicalPharmaceutical
No H1B
Responsibilities
Lead development of commercial data and insights for Global Vaccines portfolio priorities
Conceptualize set of analytics capabilities and tools anchored to our marketing and launch frameworks to support decision making for Global Vaccines portfolio and assets (e.g. market and competitor landscape assessment tools, Immunization eligibilities & vaccine hesitancy factors, benchmark libraries)
Partner with global marketing teams, DHH teams, and other cross-functional teams to drive strategic decisions and increase commercial rigor through all phases of pipeline asset development
Serve as the Insights & Analytics quarterback to address key business questions through digital, data and analytics capabilities
Lead Strategic Portfolio Reviews, Trimester Business Reviews (QBRs), Prioritization meetings, etc
Synthesize & document key trade-off decisions and DHH aspirations for executive audiences via active updates to ongoing inventory of projects/initiatives (Book of Work)
Proactively manage projects delivery with expertise in data manipulation, analysis, and visualization using tools such as Excel-VBA, PowerBI or similar technologies and capabilities
Leverage a variety of patient modeling techniques including statistical, patient-flow, and simulations-based techniques for insight generation
Qualification
Required
Bachelor's degree, preferably in a science or business-related field
5+ years of relevant experience in insights & analytics, strategic planning, advanced analytics, market research, marketing or related roles within the pharmaceutical or biotechnology industry
Ability to work on-site at our North Wales (Upper Gwynedd), Pennsylvania or Rahway, New Jersey office at least 3 days per week
Strong communication skills using effective storytelling grounded on data insights
Comfortable formulating actionable insights and recommendations from commercial analytics into presentations
Deep understanding of Real-world data assets and commercial healthcare data ecosystem
Experience conducting secondary data analytics on large datasets using relevant skills
Relationship-building, problem solving and influencing skills with an ability to collaborate cross-functionally
Preferred
Advanced degree (e.g. MS, PharmD, PhD) preferred
Experience in healthcare datasets, insights, and analytics
Experience in Life Science or consulting industry
Deep knowledge and expertise in the Global Life Sciences Analytics space: US and Ex-US datasets, market research, forecasting, advanced analytics, predictive analytics, competitive intelligence, etc
Vaccines experience
Benefits
Medical, dental, vision healthcare and other insurance benefits (for employee and family)
Retirement benefits, including 401(k)
Paid holidays
Vacation
Compassionate and sick days
Company
Merck
Merck is a biopharmaceutical company that offers medicines and vaccines for various diseases.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$5.59MKey Investors
Private Capital Advisors"Gavi, the Vaccine Alliance"
2018-11-25Post Ipo Equity· $0.59M
2016-01-21Series Unknown· $5M
1980-12-19IPO
Leadership Team
Betty Larson
Executive Vice President and Chief Human Resources Officer
Dean Li
Executive Vice President and President, Merck Research Laboratories
Recent News
2026-02-04
Pharma Letter
2026-02-04
2026-02-03
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