Pestie · 10 hours ago
Creative Lead
Pestie is on a mission to revolutionize the pest control industry, and they are seeking a Creative Lead to enhance their content and creative strategy. This role focuses on developing high-performing content across various platforms while collaborating with multiple teams to build national brand awareness.
DIYHome and Garden
Responsibilities
Lead Pestie’s creative and content strategy across paid ads, organic social, and brand campaigns
Concept, script, and appear on camera in UGC-style content for platforms like Meta, TikTok, YouTube, and emerging channels
Develop creative that clearly differentiates between direct response versus brand and paid versus organic
Stay ahead of trends, formats, hooks, and cultural moments and translate them into Pestie-native content
Collaborate closely with paid media, growth, and creative production teams to iterate and scale what works
Guide creative direction for ads, including messaging frameworks, angles, hooks, and formats
Analyze performance data to inform creative decisions and improve results over time
Help shape Pestie’s on-camera voice, tone, and personality as the brand grows nationally
Mentor and collaborate with internal creators, producers, and freelancers as the team scales
Push for bold ideas while balancing speed, performance, and brand integrity
Qualification
Required
3–5+ years of experience creating content for paid social, organic social, or DTC brands
A strong portfolio of UGC-style content that has driven measurable results
Deep understanding of what performs across platforms and why
Comfort and confidence being on camera
A creative marketing mindset that can generate ideas and execute them
Strong instincts for trends, culture, and internet-native storytelling
High energy, ownership mentality, and a bias toward action
Ability to think strategically while moving fast and testing often
Preferred
Experience scaling creative in a high-growth startup or DTC brand
Familiarity with paid media performance metrics and creative testing frameworks
Background in comedy, acting, storytelling, or hosting
Experience collaborating with creators or managing UGC pipelines
Company
Pestie
Pestie sends customized pro-grade pest control right to your door.
Funding
Current Stage
Early StageTotal Funding
$2MKey Investors
EPIC Ventures2.0 Ventures
2022-04-01Series A
2021-02-02Seed· $2M
Recent News
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2024-03-20
2022-05-10
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