Adobe · 1 day ago
Dir, Product Marketing
San Jose, CA
Full-time
Onsite
Director/Executive
$170K/yr - $320K/yr
8+ years expAdobe is a company focused on changing the world through digital experiences, and they are seeking a strategic Director of Product Marketing for Workfront. In this role, you will lead a product marketing team, collaborate with various departments to implement go-to-market plans, and ensure the success of marketing initiatives.
Artificial Intelligence (AI)ConsultingEnterprise SoftwareGraphic DesignImage RecognitionPhoto EditingSaaSSoftwareUX DesignWeb Design
Responsibilities
Lead a world-class product marketing and strategy team
Collaborate cross-functionally with product management, sales, and customer success teams to successfully implement go-to-market plans
Conduct market research to identify customer needs and competitive landscape
Build compelling product messaging and positioning that resonates with our target audience
Coordinate the development of marketing collateral, including presentations, white papers, and case studies
Collaborate with sales organization on GTM execution and driving ARR growth
Train and enable the sales team with effective tools and resources
Represent Adobe at industry events and conferences
Qualification
Required
Proven track record in product marketing, with at least 8 years of experience
Strong understanding of Enterprise marketing strategies and tactics
Outstanding leadership and collaboration skills, with the ability to work effectively across diverse teams
Demonstrated ability to compete in a fast-paced, competitive market
Excellent communication and presentation skills
Bachelor's degree or equivalent experience in Marketing, Business, or related field
Preferred
MBA preferred
Benefits
Annual Incentive Plan (AIP)
Long-term incentives in the form of a new hire equity award
Company
Adobe
Adobe is a software company that provides its users with digital marketing and media solutions.
10001+ employees
H1B Sponsorship
Adobe has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1160)
2024 (1217)
2023 (750)
2022 (878)
2021 (742)
2020 (477)
Funding
Current Stage
Public CompanyTotal Funding
$2.5MKey Investors
Apple
1986-08-20IPO
1984-10-01Series Unknown· $2.5M
Leadership Team
Shantanu Narayen
CEO
Dan Durn
Chief Financial Officer
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Company data provided by crunchbase