Vori Health · 17 hours ago
b2b / Enterprise Marketing Manager 100% Remote
United States
Full-time
Remote
Mid Level
3+ years expVori Health is an award-winning, nationwide, virtual-first musculoskeletal medical practice focused on evidence-based care. The Manager, B2B / Enterprise Marketing will own demand generation and sales enablement for Vori Health’s employer, health plan, consultant, and channel partner audiences, partnering closely with Sales to drive pipeline growth and improve sales effectiveness.
Health CareMedicalPersonal Health
Responsibilities
Own and execute B2B demand generation strategy aligned to revenue goals
Plan and manage campaigns across events, paid media, digital marketing, ABM, and email
Own event management, coordinating event planning and prep in collaboration with sales team
Own sponsorships, swag, speaking, exhibiting, booth, outreach and follow-up, collateral, etc
Develop targeted campaigns by buyer persona (employers, plans, consultants)
Partner with Sales to define MQL criteria and pipeline targets
Own creation and evolution of sales enablement assets (pitch decks, one-pagers, case studies, leave-behinds)
Collaborate with sales operations role to ensure the growth team has the right content for each stage of the buyer journey
Support RFPs and large enterprise deals with marketing inputs
Translate core Vori Health messaging into B2B-specific narratives
Develop persona-based messaging and value propositions
Maintain consistency across campaigns and assets
Optimize Vori messaging based on market feedback
Track and report on campaign performance, MQLs, pipeline influence, and ROI
Continuously optimize campaigns based on performance data
Work cross functional with teams such as Sales, Operations, Marketing and external partners
Utilization of support tools such as Salesforce (reporting and dashboards), Ad platforms (e.g., LinkedIn, Meta, Google), Event platforms, Marketing automation (Hubspot, Marketo), and Campaign reporting dashboards
Perform other projects and duties as assigned
Qualification
Required
3–5+ years B2B marketing experience, preferably in healthcare, SaaS, or B2B2C
Proven experience driving pipeline through demand gen
Strong sales partnership and enablement background
Experience with Salesforce and B2B marketing analytics
Comfortable operating in a fast-paced, scaling environment
Preferred
Strategic and execution-oriented – able to think at the enterprise level while driving day-to-day results
Strong cross-functional collaborator – builds trust and momentum with Sales, Product, and Revenue teams
Data-informed decision maker – uses insights and performance metrics to guide priorities and optimize impact
Clear, compelling communicator – translates complex ideas into messaging that resonates with enterprise audiences
Adaptable and comfortable with ambiguity – thrives in fast-moving environments with evolving priorities
Benefits
Competitive Salary & Equity: We offer competitive pay based on experience and the value you bring to the team.
Equity Options: As part of our commitment to long-term success, we offer equity options, giving you the opportunity to share in the growth of the company.
Health & Wellness: Our health benefits include medical, dental, and vision coverage to keep you and your family healthy. We also offer wellness programs and mental health resources to help you thrive both personally and professionally.
Retirement Plans: We provide a 401(k) plan and Roth options to help you plan for the future and enjoy peace of mind.
Paid Time Off (PTO): Enjoy generous paid time off, including vacation days, holidays, and sick leave, to recharge and maintain a healthy work-life balance.
Fully Remote Work: Work from your home or private office location! We offer a flexible, fully remote work environment that allows you to manage your workspace in a way that best suits your lifestyle.
Professional Development: We encourage continuous learning and growth with access to training, workshops, and Professional Development stipend for further education.
Parental Leave: We offer paid parental leave to support team members through important life moments, whether you're welcoming a child or expanding your family.
Employee Assistance Program (EAP): Access confidential counseling and support for personal or work-related challenges to maintain your well-being along with additional employee assistance programs.
Company
Vori Health
Vori Health offers a nationwide, all-inclusive medical practice that is uniquely positioned to address back, neck, and other joint issues.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$109.25MKey Investors
New Enterprise Associates
2025-03-11Series B· $53M
2021-07-07Series A· $15.1M
2021-05-07Series A· $37.65M
Leadership Team
Mary O'Connor
Chief Medical Officer and Co-founder
Cindy Nguyen
Chief Financial Officer
Recent News
2025-08-28
Company data provided by crunchbase