Indiana University · 20 hours ago
Part-Time Search and Discoverability User Research Analyst
Indiana University is seeking a curious, analytical, and user-centric graduate student to join their team as a Search and Discoverability User Research Analyst. The role focuses on understanding how prospective and current students navigate the evolving digital landscape influenced by AI tools, and involves leading research efforts to inform Indiana University's digital strategy.
Higher Education
Responsibilities
Leads research efforts to uncover how both prospective and current students use AI tools (like Gemini, Perplexity, ChatGPT, Copilot, etc.) for information about Indiana University (including admissions information) and how those behaviors impact the discoverability of IU resources. Your research will directly impact IU's digital strategy
Designs and conducts qualitative and quantitative studies (interviews, surveys, and usability testing) to track student search behavior
Stays at the forefront of AI search developments and document how changes in search engines (SGE, SearchGPT, etc.) affect user journeys
Translates complex user behaviors into actionable insights, personas, and journey maps
Partners with other UCM and IU teams to suggest improvements for content discoverability based on your findings
Presents periodic briefings on shifting student sentiment and emerging "AI-first" search habits
Qualification
Required
Currently enrolled graduate student in HCI, User Experience (UX), Information Science, Psychology, Marketing, or a closely related field
Proven experience with user research methodologies (foundational, generative, and evaluative)
Ability to synthesize qualitative stories with quantitative data
Strong interest in and familiarity with Large Language Models (LLMs) and how they are changing the web
Presentation skills
Excellent interpersonal and communication skills, including a customer-centered approach and ability to interact with university leadership
Ability to adhere to processes that ensure data security and privacy in accordance with university policies and all governmental legal requirements (e.g., HIPAA, FERPA, GDPR, CASL, etc.)
Preferred
Experience with tools like Figma, Dovetail, or Qualtrics
Background in SEO/AIO or digital marketing
Experience with SEO analysis platforms like Google Search Console, Google Analytics, and SEMRush
Strong presentation skills to communicate findings to non-technical stakeholders
Benefits
Comprehensive medical and dental insurance
Health savings account with generous IU contributions
Healthcare and dependent care flexible spending accounts
Basic group life insurance paid by IU
Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
Base retirement plan with generous IU contributions, subject to vesting
Voluntary supplemental retirement plan options
Tuition subsidy for employees and family members taking IU courses
10 paid holidays plus a paid winter break each year
Generous paid time off plans
Paid leave for new parents and IU-sponsored volunteer events
Employee assistance program (EAP)
Company
Indiana University
Indiana University looked for ways to promote innovation while assisting students in building better futures.
H1B Sponsorship
Indiana University has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (187)
2024 (146)
2023 (127)
2022 (119)
2021 (81)
2020 (79)
Funding
Current Stage
Late StageLeadership Team
Recent News
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