HCA Healthcare · 10 hours ago
Manager Growth Marketing
Nashville, TN
Full-time
Onsite
Mid, Senior Level
5+ years expHCA Healthcare is an organization that invests in its team members, and they are seeking a Manager, Growth Marketing. This role involves supporting strategic growth marketing plans by collaborating and executing various marketing tactics while managing relationships with internal and external stakeholders.
BiotechnologyHealth CareHospitalMedicalPrimary and Urgent Care
Responsibilities
Promote a culture of collaboration and knowledge sharing across Marketing & Corporate Affairs (M&CA), service line teams and internal partners
Serve as a trusted advisor by sharing best practices and optimization recommendations with service line stakeholders
Deliver comprehensive updates and readouts on activities, performance and outcomes to stakeholders, ensuring transparency and alignment with strategic objectives
Prepare meeting materials, presentations and stakeholder engagement decks to support strategic discussions and decision-making
Engage regularly with M&CA and service line leaders to make agile adjustments based on evolving priorities and market dynamics
Coordinate closely with the Marketing Shared Services Organization to ensure timely, high-quality support for service line marketing initiatives
Oversee project management activities, including status reporting, timeline tracking and coordination of deliverables to ensure operational excellence
Leverage enterprise marketing strategies developed by the Growth Marketing team, customizing for service line priorities to maximize efficiency and impact
Apply a consultative approach to create sustainable, measurable client value with a focus on patient and referral acquisition goals
Assist in scoping work efforts for paid and non-paid tactics, ensuring alignment with strategic objectives
Support development of a client services model that tracks performance, ROI, and optimization opportunities; ensures timely issue resolution; and educates service line clients on best practices
Ensure all marketing activities and web properties comply with internal and external policies, procedures, and regulatory requirements
Incorporate performance measurement and optimization strategies for paid and non-paid tactics to drive continuous improvement
Manage external media placement partners and internal vendor relationships to ensure value creation, cost efficiencies and adherence to timelines
Oversee tactical implementation, media flowcharts and schedules to maintain operational excellence
Qualification
Required
Bachelor's degree required, master's preferred
5+ years of experience in marketing strategy, operations or client services
Proven ability to manage cross-functional teams and build strong relationships across a matrixed organization
Strong project management skills, including prioritization, scheduling and delivery against strategic objectives
Exceptional communication skills – written, verbal and interpersonal – with the ability to navigate organizational dynamics and influence stakeholders
Demonstrated problem-solving and analytical skills; ability to define issues, collect data and draw actionable conclusions
High level of professionalism and discretion when handling sensitive information; adept at managing political, cultural and legal considerations
Ability to thrive in a fast-paced environment, balancing independent work with team collaboration
Experience managing and maintaining SharePoint sites, including content organization, permissions, and workflow integration to support operations and stakeholder collaboration
Familiarity with compliance frameworks and regulations impacting healthcare marketing
Preferred
Experience in healthcare marketing or similarly regulated industries
Prior experience managing external media partners and internal partner relationships
Knowledge of marketing analytics tools and performance measurement frameworks
Advanced certifications in marketing technologies or project management methodologies
Experience integrating marketing strategies with CRM systems and shared services models
Benefits
Medical, Dental, Vision, Life Insurance and Flexible Spending
Paid Time Off (PTO) and Personal Leave
401K (100% annual match - 3% to 9% of pay based on years of service)
Academic Assistance and Reimbursements for Tuition and Student Loans
Employee Discounts including Tickets, Retail, Mental Health Apps, Education Apps, Identity Theft Protection etc.
Home, Auto, and Pet Insurance
Employee Stock Purchase Program (ESPP)
Short Term & Long Term Disability coverage
Adoption Assistance
Legal Benefits and lots more!
Company
HCA Healthcare
HCA Healthcare provides medical education and healthcare services in locally managed facilities. It is a sub-organization of North Florida Endoscopy Center.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$8.51B2025-10-31Post Ipo Debt· $3.25B
2025-02-24Post Ipo Debt· $5.25B
2014-06-25Post Ipo Debt· $3.2M
Leadership Team
Nicholas Manning
Chief Executive Officer
Nick Lane
Regional Vice President Human Resources
Recent News
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