Mad Fish Digital · 15 hours ago
Senior SEO Strategist
Portland, Oregon, USA
Full-time
Hybrid
Mid, Senior Level
$84K/yr - $95K/yr
5+ years expMad Fish Digital is a digital marketing agency dedicated to creative strategies and accountability. They are seeking a Senior SEO Strategist to lead enterprise-level organic growth strategies and act as a trusted advisor for clients, translating complex SEO concepts into actionable guidance.
Digital MarketingHigher EducationMarketing AutomationSEMSEO
Responsibilities
Own end-to-end SEO strategy and execution for a portfolio of enterprise clients, from discovery and roadmap creation through implementation and reporting
Develop sophisticated strategies that account for: Traditional organic search performance, Google AI Overviews and evolving SERP layouts, Brand visibility and accuracy within LLM-driven discovery (ChatGPT, Gemini, Perplexity, etc.), On-site content optimization tied to business KPIs
Serve as the primary SEO lead and strategic advisor for clients, confidently presenting recommendations to senior marketers and C-suite stakeholders
Guide prioritization and decision-making by balancing impact, effort, technical constraints, and business goals
Lead advanced keyword research, collaborate with the content team to create content architecture, and pillar/collection strategies informed by user intent, competitive landscapes, and AI retrieval patterns
Own and execute technical SEO initiatives
Provide technical guidance to developers, content teams, and stakeholders, translating SEO needs into clear implementation requirements
Define and own SEO measurement frameworks for enterprise clients using GA4, Google Search Console, Looker Studio, and emerging AI visibility tools
Collaborate closely with Content, Paid Media, Analytics, and Client Success teams to ensure SEO is integrated into broader marketing strategies
Qualification
Required
5+ years of progressive SEO experience, ideally within an agency or enterprise environment
Proven experience owning and executing long-term, enterprise-level SEO strategies
Deep technical SEO expertise
Strong understanding of analytics and measurement (GA4, GSC, GTM)
Hands-on experience with SEO tools such as Screaming Frog, Ahrefs, and similar platforms
Excellent client-facing communication skills, with the ability to influence senior stakeholders
Strong organizational skills and comfort managing multiple priorities in a fast-paced environment
Preferred
Ecommerce SEO experience (large catalogs, faceted navigation, feed-driven pages, etc.)
Experience optimizing for AI Overviews and LLM-driven discovery
Familiarity with CMS platforms such as WordPress, Shopify, or headless CMS setups
Comfort experimenting with AI tools and automation to improve workflows and insight
Company
Mad Fish Digital
Mad Fish Digital is a full-service interactive web agency that specializes in Search Engine Optimization and Search Engine Marketing.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Ben Herman
President & Co-Founder
Corrie Herman
Chief Financial Officer
Recent News
Newswire | Press Release Distribution
2024-04-07
Search Engine Land
2023-12-27
Search Engine Land
2023-12-27
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