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Freelance - Paid Media (Paid Search & Paid Social Expert) jobs in United States
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Tomofun | Furbo Pet Camera · 1 day ago

Freelance - Paid Media (Paid Search & Paid Social Expert)

Tomofun is a pioneer in the pet tech industry, known for their innovative products like the Furbo Pet Camera. They are seeking a Paid Media Freelancer who will execute and optimize paid media campaigns across search and social channels to align with e-commerce business objectives and drive customer acquisition.
Consumer ElectronicsElectronicsPet
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Growth Opportunities

Responsibilities

Execute and optimize paid media campaigns across both search and social channels for North American markets, ensuring alignment with e-commerce business objectives
Execute and optimize campaigns across platforms including Google Ads, Meta, and Tiktok
Focus on achieving key performance goals, especially CPA (Cost Per Acquisition), Leads, Video Views, etc to drive efficient customer acquisition and conversion
Conduct A/B testing for ad creatives, landing pages, and targeting strategies to continually improve performance
Monitor and report on campaign performance, providing actionable insights to optimize budgets, bids, and targeting
Based in the Pacific Time Zone to align with team schedule and collaboration

Qualification

Paid Search ExpertisePaid Social ExpertiseE-commerce ExperienceData AnalysisProactive OptimizerGoal-oriented

Required

Execute and optimize paid media campaigns across both search and social channels for North American markets, ensuring alignment with e-commerce business objectives
Execute and optimize campaigns across platforms including Google Ads, Meta, and Tiktok
Focus on achieving key performance goals, especially CPA (Cost Per Acquisition), Leads, Video Views, etc to drive efficient customer acquisition and conversion
Conduct A/B testing for ad creatives, landing pages, and targeting strategies to continually improve performance
Monitor and report on campaign performance, providing actionable insights to optimize budgets, bids, and targeting
Based in the Pacific Time Zone to align with team schedule and collaboration
Paid Search & Paid Social Expertise: Proven experience executing and managing paid campaigns across both Google Ads and Meta Ads
E-commerce Experience: Strong background in running paid media campaigns for e-commerce businesses, with a focus on driving conversions
Data-Driven: Ability to track, analyze, and optimize based on key metrics such as CPA, CTR, and ROAS, and familiarity with Google Analytics and/or Tableau
Goal-oriented: Focused on achieving performance targets and maximizing ROI
Proactive Optimizer: Skilled at identifying opportunities for improving performance through creative testing, budget reallocation, and strategy adjustments
Time Zone: Based in Pacific Time Zone hours for seamless team collaboration. Open to meet over Zoom, as needed M-F

Company

Tomofun | Furbo Pet Camera

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Global AIoT pet tech company with the world’s leading Furbo Pet Camera.

Funding

Current Stage
Growth Stage
Total Funding
unknown
2016-09-29Seed

Leadership Team

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Victor Chang
CEO
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Maggie Cheung
CMO
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Company data provided by crunchbase