University of South Florida Libraries · 11 hours ago
OPS Social Media & Content Creator - UCP
Tampa, FL
Full-time
Hybrid
New Grad, Entry Level
$24/hr - $24/hrThe University of South Florida Libraries is seeking a Social Media & Content Coordinator to enhance their engagement and brand awareness through compelling content creation. The role involves managing social media accounts, creating photo and video content, and collaborating on marketing strategies to effectively tell the organization’s story.
Higher Education
Responsibilities
Manages day-to-day social media posting across platforms such as Instagram, Facebook, and LinkedIn (as applicable)
Develops and schedules content that aligns with OUCP’s and university’s goals, campaigns, and events
Monitors comments, messages, and engagement, escalating issues as needed
Captures high-quality photos and short-form videos at events, meetings, and programs
Creates live video content during events (e.g., Instagram Live, Facebook Live)
Edits photos and videos for social media use, ensuring brand consistency
Assists with designing graphics for social media posts, stories, and event promotion
Adapts templates and brand assets for consistent visual presentation
Collaborates on campaign & event visuals
Attends on-site events to provide real-time social media coverage
Plans content in advance for key events
Works with event planning staff to identify key moments and storytelling opportunities
Assists in developing social media content calendars
Tracks basic analytics and performance metrics (reach, engagement, video views, etc.)
Provides recommendations to improve content performance and audience growth
Qualification
Required
Bachelor's degree in marketing, communications, journalism or related field of study
Experience managing social media accounts for higher education or a community organization
Strong photography and video skills using a smartphone and/or camera
Comfort hosting or supporting live video content
Basic graphic design skills using tools such as Canva, Adobe Express, or Adobe Creative Suite
Strong writing skills with an understanding of tone and platform best practices
Ability to work evenings or weekends occasionally for event coverage
Preferred
Experience with social media scheduling and analytics tools
Knowledge of current social media trends and best practices
Ability to work independently in fast-paced, live-event environments
Strong organizational skills and attention to detail
Benefits
Medical, dental and life insurance plans
Retirement plan options
Employee and dependent tuition programs
Generous leave
Hundreds of employee perks and discounts
Company
University of South Florida Libraries
The University of South Florida Libraries accelerate learning and knowledge production through distinctive collections, information service innovation, and thought leadership.
Founded in 1956
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase