January Digital · 1 day ago
Senior Coordinator, Paid Media
Dallas
Full-time
Hybrid
Mid, Senior Level
$53K/yr - $63K/yr
1+ years expJanuary Digital is the Digital Leadership Company that addresses business challenges for retail, CPG, and beauty clients through media excellence and strategic guidance. The Senior Coordinator for Paid Media will be responsible for managing tactical activation tasks across digital marketing platforms, focusing on affiliate marketing and search, while also ensuring effective client communications and actionable insights.
ConsultingDigital Marketing
Responsibilities
Independently manage tactical activation tasks across all digital marketing platforms with a focus on affiliate marketing & search
Develop a deep understanding of each client’s business and provide weekly reporting with a focus on actionable insights
Manage ad delivery and implement optimizations fluidly across channels to meet client goals
Lead specific external day to day communications and develop relationships with select clients and vendors
Analyze data from various sources to ensure client goals are being met or identify opportunities to improve
Collaborate with peers to manage responsibilities and set clear expectations for optimal team efficiency
Become a digital marketing knowledge resource by staying current on industry changes and emerging technology innovations
Qualification
Required
1-2 year's experience in managing paid media in one or more digital channels – programmatic, search (organic and paid), social, display, and video
Experience with performance media principles - driving effective ROAS / CPA, maximizing lead generation, and marketing subscription-based programs
Strong grasp of digital marketing fundamentals & web analytics platforms
Strong verbal and written communication skills, including proficiency in Microsoft Excel & PowerPoint
Excellent team player with strong collaboration skills
Strong project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines
Strong analytics skills to troubleshoot issues
Has a positive attitude and loves opportunities to collaborate with others
Consistently demonstrates behavior in line with January Digital's core traits
Preferred
Previous client management experience
Bachelor's Degree
Google Ads and/or Meta Blueprint Certification
Benefits
Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
Flexible PTO and Half-Day Fridays
Philanthropic Efforts and Paid Time Off to Volunteer
Fully covered medical, dental, and vision insurance
Annual Wellness Stipend
Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room
Company
January Digital
January Digital is a full-funnel digital marketing agency and consultancy specializing in retail, luxury, and beauty.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Rebecca Visconti
Vice President, Analytics
Sarah Engel
Chief Marketing Officer and Chief People Officer
Recent News
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