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Associate Director, Measurement Partnerships jobs in United States
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Zeta Global · 4 days ago

Associate Director, Measurement Partnerships

positionNew York, NY
timeFull-time
remoteHybrid
seniorityLead/Staff, Director/Executive
money$100K/yr - $120K/yr
date4+ years exp
Zeta Global is an AI-Powered Marketing Cloud that simplifies sophisticated marketing through its unified platform. The Associate Director, Measurement Partnerships will lead the measurement discipline, managing relationships with external partners and collaborating with internal teams to enhance Zeta's measurement capabilities.
AdvertisingAnalyticsInformation ServicesMarketing

Responsibilities

Identify, commercialize, and maintain measurement products to enhance Zeta’s media offering
Manage day-to-day relationships with Zeta’s measurement providers, including a strong understanding of core value propositions and competitive differentiation
Partner with Data & Analytics teams to adopt and develop new measurement solutions
Partner with Sales teams to grow adoption of measurement solutions across key verticals (Pharma, CPG, Auto, QSR, Retail) and markets (US, Canada, Europe)
Support new client opportunities by ensuring measurement strategies align with business objectives
Share best practices, documentation, and POVs with Zeta’s Sales, Ad Ops, Analytics, Product, and other internal teams to streamline implementation
Track usage costs for all third-party measurement partners and validate monthly invoices

Qualification

Measurement expertiseMartech experienceData analysisSQLExcel skillsCommunication skillsCollaborationAttention to detailNegotiation skillsPresentation skills

Required

4–7 years of experience in the martech or advertising industry, with a focus on measurement
Experience working with an array of measurement partners
Deep understanding of measurement KPIs across a range of solutions (e.g., brand lift, audience quality, attention metrics, CPG sales lift, foot traffic attribution, incremental reach, etc.)
Experience with pixels/tags and managing exposure file workflows for performance analysis
Ability to build strong rapport with both internal and external stakeholders; collaboration is essential
Extremely organized with strong attention to detail
Excellent verbal and written communication, negotiation, and presentation skills
Strong Excel skills and analytical mindset; SQL a plus
Bachelor's degree required

Benefits

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, and Pet Insurance

Company

Zeta Global

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Zeta offers technology and marketing services to help brands acquire, engage, and retain customers.
dateFounded in 2007
location
New York, New York, USA
people-size1001-5000 employees
web-link
http://www.zetaglobal.com

Funding

Current Stage
Public Company
Total Funding
$1.46B
Key Investors
BofA SecuritiesBlackstone Credit,GPI Capital
2024-09-04Post Ipo Secondary· $105.26M
2024-09-04Post Ipo Equity· $204.94M
2024-09-03Post Ipo Debt· $550M

Leadership Team

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David Steinberg
CEO, Co-Founder, and Chairman of the Board
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Christian Monberg
Chief Technology Officer
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Company data provided by crunchbase