Monster Energy · 9 hours ago
Marketing Operations Program Manager
United States
Full-time
Remote
Mid Level
$63K/yr - $84K/yr
3+ years expMonster Energy is a bold and unconventional brand that thrives on risk-taking and innovation. The Marketing Operations Program Manager will lead and manage tour drivers, ensuring effective scheduling and alignment with brand goals while overseeing the overall success of the tour truck program. This role involves collaboration with cross-functional teams and maintaining communication with internal stakeholders to enhance consumer engagement and brand experience.
EnergyFood and BeverageFood Processing
Responsibilities
Lead and manage the tour drivers by developing and overseeing their schedules and routing to ensure efficient operations and maximize the reach and impact of the Tour Truck program across various markets
Oversee truck fleet management, including maintenance scheduling for vehicles, ensuring that the fleet is in optimal condition, enhancing reliability and safety while minimizing downtime
Coordinate cross‐functional efforts to align event details and logistics, ensuring all elements contribute to a cohesive brand experience
Serve as the main liaison between internal stakeholders and the tour team, coordinating with different departments to effectively schedule trucks in local markets, ensuring alignment with overall brand goals and enhancing consumer engagement
Oversee the preparation and maintenance of tour equipment and materials, including product distribution, ensuring all items are in good condition and ready for transport, and coordinating with logistics teams for assets management, shipping, and distribution
Handle administrative tasks such as travel and expense approvals, and conduct performance reviews for drivers to ensure compliance with company policies and support the continuous improvement and success of the tour Truck program
Train drivers to properly use equipment, including but not limited to trucks, Pop‐Up activation assets, pallet jacks, etc
Communicate regularly with internal teams, external partners, and stakeholders to ensure alignment with event objectives and brand strategy
Analyze event outcomes and use feedback to drive continuous improvements in event planning and execution. Provide event and performance recaps, including event activations and staff performance, etc. Promote brand awareness by creating a combined interaction with brand, consumers and lifestyle to generate an exciting and positive brand image for Monster Energy
Qualification
Required
Bachelor's Degree in the field of Business, Marketing or related field of study
Between 3-5 years of experience in event production, tour management, or related field experience
Company
Monster Energy
Monster Energy is a beverage company.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
D
Dan McHugh
CMO
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