Citizens · 1 day ago
Director, Execution & Operations for Citizens Private Bank Marketing
1301 Avenue of the Americas, New York, NY, 10019, US
Full-time
Hybrid
Senior Level, Lead/Staff
$155K/yr - $232K/yr
8+ years expCitizens is seeking a Director, Execution & Operations for Citizens Private Bank Marketing, responsible for overseeing the marketing system's infrastructure. This role involves optimizing operations, translating strategic goals into actionable initiatives, and ensuring seamless execution across teams.
BankingCredit CardsFinancial ServicesFinTechRetail
Responsibilities
Orchestrate all cross-functional marketing work for Private Bank Marketing across entire Center of Excellence (CoE) portfolio (i.e. – Brand, Content, Events, etc.)
Maintain a central workboard (Jira) and lead prioritization cadences with stakeholders and COEs
Own work intake, resourcing, status tracking, and delivery accountability
Define and enforce SLAs with Business Line Marketers, COEs and other internal partners
Build trust and alignment across stakeholders; act as liaison to Legal, Risk, Compliance and other internal teams to ensure initiatives align with regulatory and corporate goals
Align resources, streamline processes, anticipate challenges, and remove barriers to drive efficiency across multiple workstreams
Manage and mentor a small delivery team (asset production, Jira, Seismic, LRC coordination, budget ops)
Drive operational rigor: minimize rework, eliminate low-value work and ensure asset quality and readiness
Foster a culture of collaboration, innovation, continuous improvement, and team engagement
Develop executive-ready materials on system performance, risks, and business alignment
Prepare summaries, milestone updates, ecosystem audits and quarterly planning reviews
Lead cross-functional meetings with marketing leadership and colleagues, from input gathering to presentation
Partner with Finance to manage PB+PW marketing budgets and ensure strategic spend alignment
Own budget communications and forecasting cadence across COEs and business partners
Collaborate with the Head of PB Marketing to translate strategy into actionable roadmaps with clear targets and deliverables
Oversee annual and quarterly planning cycles, budget allocation and performance tracking
Lead high-visibility projects and change management initiatives to improve organizational effectiveness and productivity (i.e. – analytics coordination, team offsites, etc.)
Qualification
Required
8–12+ years in marketing operations, business operations, or program management within a complex, matrixed environment; preferably in financial services
Strong understanding of modern marketing systems, creative/production workflows, and campaign delivery
Proven ability to translate strategy into actionable plans, diagnose pain points, and drive teams from good to great
Skilled in prioritization, resource alignment, and operating rhythms; comfortable with Jira (or similar), agile methodologies and routines, and OKR/planning cadences
Ability to use data to inform strategy, track performance, and make insights digestible for varied audiences
Exceptional storytelling and presentation skills; adept at distilling complexity into clear, compelling narratives and strong command of Powerpoint
Experience working across multiple functions and influencing without formal authority; strong relationship-building skills
Serves as a strategic thought partner and confidante to PB Marketing and COE marketing teams; operates with integrity, discretion, and emotional intelligence
Thrives amid ambiguity, manages multiple projects simultaneously, and maintains meticulous attention to detail
Committed to fostering engagement and supporting team wellness
Bachelor's degree required
Preferred
Experience in financial services, wealth management, or other regulated industries
Prior senior-level marketing operations leadership experience
Familiarity with tools such as JIRA, Seismic, Salesforce, and enterprise budget management platforms
Ability to lead and influence with empathy and humility; skilled at navigating ambiguity, complexity and building consensus
Curiosity and critical thinking; a lifelong learner who approaches challenges from multiple perspectives
MBA or equivalent experience preferred
Benefits
Comprehensive medical, dental and vision coverage
Retirement benefits
Maternity/paternity leave
Flexible work arrangements
Education reimbursement
Wellness programs
Paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States
Company
Citizens
At Citizens, we recognize that the journey to accomplishment is no longer linear and that individuals are made of all they have done and all they are going to do.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$2B2025-02-26Post Ipo Debt· $750M
2024-07-09Post Ipo Debt· $1.25B
2014-09-23IPO
Leadership Team
Melisa Carrascoza
SVP, Business Banking Market Executive - New England South
Steve Kozek
Head of Commercial Excellence, Senior Vice President
Recent News
2026-02-02
2026-01-22
Company data provided by crunchbase