Enzymedica · 13 hours ago
Marketplace Growth Manager - TikTok / Walmart
Enzymedica is a growing, highly respected company in the natural supplements industry, and they are seeking a Marketplace Growth Manager to drive revenue growth and optimize performance across various marketplace channels. This role involves managing channel performance and leading content and merchandising initiatives to ensure high-performing marketplace strategies.
Responsibilities
Develop and execute marketplace growth strategies that improve traffic, conversion, revenue, and profitability across TikTok Shop, retailer-owned eCommerce sites, and international Amazon marketplaces
Manage channel performance across varying account models, including Seller Central, hybrid structures, and authorized reseller environments
Lead content and merchandising initiatives by coordinating internal creative teams and external agencies to ensure listings meet marketplace standards for accuracy, compliance, SEO, and conversion optimization
Oversee content localization and adaptation of U.S. assets for Amazon EU, Amazon Canada, and future international markets
Collaborate with TikTok creator management teams to ensure product availability, pricing alignment, promotions, and merchandising support marketplace sales initiatives
Partner with supply chain, sales operations, and forecasting teams to support accurate inventory planning, demand forecasting, and order flow efficiency
Monitor and analyze marketplace KPIs, such as revenue, traffic, conversion rate, Buy Box %, inventory health, and media performance, and implement improvements based on insights
Develop and manage promotional calendars, search optimization plans, retail media strategies, and category-level merchandising initiatives
Support adherence to Enzymedica’s pricing strategy and MAP compliance across all marketplaces, strictly following established escalation procedures for pricing deviations
Establish and maintain strong working relationships with retailer platform representatives (e.g., Walmart Connect, TikTok Shop representatives, Amazon account contacts) to support performance and strategic alignment
Manage external agencies supporting advertising, content development, and marketplace operations; define performance expectations and hold partners accountable to KPIs and timelines for select markets
Create and maintain marketplace performance dashboards and provide regular reporting, insights, and recommendations to the marketing leadership team
Adhere to all Enzymedica, Inc. policies, procedures, safety rules, and regulations
Participate in Performance Improvement and safety initiatives, including job-related and annual training(s), i.e., cGMP, SQF
Qualification
Required
Minimum of 8 years of experience managing Amazon and/or Walmart.com marketplaces in seller, vendor, or hybrid structures
Minimum of 2 years managing TikTok Shop or TikTok eCommerce programs
Bachelor's degree in marketing, Business, eCommerce, or a related field
Proven experience driving measurable growth on Amazon, Walmart.com, and TikTok Shop marketplaces
Knowledge of retail media platforms (e.g., Amazon Ads, Walmart Connect, TikTok Ads Manager)
Strong project management skills with meticulous attention to detail and the ability to meet deadlines
Strong understanding of marketplace operations, including catalog management, fulfillment workflows, forecasting alignment, and compliance requirements
Demonstrated ability to lead cross-functional initiatives involving marketing, creative, operations, and external partners
Strong analytical capabilities, with the ability to interpret marketplace data and translate insights into actionable strategies
Excellent verbal and written communication skills, including the ability to present strategies and performance to multiple audiences
Ability to identify root-cause issues and develop resourceful solutions
Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook)
Must be able to maintain a high degree of confidentiality and demonstrate strong organizational and time-management skills while working in a fast-paced environment
Preferred
Experience within the natural products industry and/or CPG background is highly preferred
Benefits
Medical
Dental
Vision
Company-paid life insurance
Paid time off
Paid holidays
401(k) with company match
Paid parental leave
An on-site exercise facility
Free and discounted products
Company
Enzymedica
Enzymedica is a health and wellness company that provides digestive enzyme supplements.
Funding
Current Stage
Growth StageTotal Funding
unknown2013-11-15Series Unknown
Recent News
2024-04-09
Company data provided by crunchbase