Global Business Ser. 4u · 15 hours ago
Adobe Analytics Lead
Malvern, PA
Contract
Hybrid
Mid LevelGlobal Business Ser. 4u is seeking an Adobe Analytics Lead to enhance their analytics capabilities. The role involves building and configuring A/B tests, collaborating with teams to ensure data availability, and maintaining operational workflows for marketing activities.
Information Technology & Services
Responsibilities
Build and configure A/B tests, Experience Targeting, MVT, and Recommendations activities in Adobe Target
Translate marketing requirements into Target activities, ensuring proper creative, targeting rules, and performance tracking
Collaborate with WebOps and CDAO teams to ensure data availability, correct audience mapping, and compliant personalization
Perform QA and troubleshoot targeting, data, rendering, or antiflicker issues
Support analytics integration (e.g., A4T) and ensure accurate success metrics
Maintain operational workflows, SLAs, documentation, and campaign launch readiness
Support the setup and execution of AJO email, web, and mobile journeys, ensuring data readiness, audience configuration, and message consistency across channels
Qualification
Required
Adobe Target (core activities, QA, troubleshooting)
Adobe Analytics / A4T reporting integration and calculated metrics
Adobe Launch / Web SDK / Data Layer expertise for tagging and data availability
HTML, CSS, JavaScript for modifying or validating Target experiences
Company
Global Business Ser. 4u
Global Business Ser.
Founded in 2012
11-50 employees
H1B Sponsorship
Global Business Ser. 4u has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (14)
2023 (7)
Funding
Current Stage
Early StageCompany data provided by crunchbase