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Vanguard · 2 months ago

Marketing Attribution Experimentation Analyst

Charlotte, NC

Full-time

Hybrid

Senior Level, Lead/Staff

8+ years exp

Vanguard is a company dedicated to the long-term financial wellbeing of its clients. They are seeking a Marketing Attribution Experimentation Analyst to engage with internal partners, lead complex analytical projects, and provide insights that drive business strategies.

FinanceFinancial Services

No H1B

Responsibilities

Engages with internal partners to understand business strategy, questions and goals. Brings structure to business requests, translates requirements into an analytical project approach, and leads complex projects through completion

Delegates tasks and provides tactical and strategic guidance to peers. Serves as the analytics expert on cross-functional teams for large strategic initiatives

Acquires and compiles structured and unstructured data and verifies its quality, accuracy and reasonableness

Performs analyses of historical data to surface trends and insights using advanced analytical methods. Validates analytical techniques employed by other analysts

Prepares and delivers expert level visualizations and internal presentations that translate analytic insights into tangible, actionable solutions for business partners to implement

Develops, owns and manages recurring analytic or reporting processes

Actively develops the analytics community at Vanguard by mentoring, coaching and connecting others with resources and training. Participates and presents during scheduled analytics seminars

Participates in special projects and performs other duties as assigned

Qualification

Marketing experimentationCausal inferenceA/B testingMarketing Mix ModelingMulti-Touch AttributionData analyticsStakeholder managementCommunication skills

Required

Minimum of eight years of related work experience with five years in marketing experimentation, causal inference, or advanced analytics

Deep understanding of digital marketing ecosystems, including channels, platforms, and measurement strategies

Proven experience designing and analyzing A/B tests, holdout tests, and other causal inference methods

Familiarity with Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) frameworks

Strong technical fluency in data, analytics, and statistical modeling; ability to collaborate effectively with data scientists and engineers

Exceptional communication and stakeholder management skills

Undergraduate degree or equivalent combination of training and experience

Company

Vanguard

Glassdoor3.7

Check is a client-owned investment company that offers low-cost mutual funds, ETFs, advice, and related services.

Founded in 1975

Kelayres, Pennsylvania, USA

10001+ employees

http://investor.vanguard.com/corporate-portal

Funding

Current Stage

Late Stage

Total Funding

unknown

Key Investors

ic@3401

2017-03-31Non Equity Assistance

Leadership Team

Salim Ramji

Chief Executive Officer

Andrew Maack

Principal, Head of US Equity Index Portfolio Management

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Company data provided by crunchbase