Sports Research · 1 day ago
Content Manager
San Pedro, CA
Full-time
Onsite
Senior Level
$110K/yr - $130K/yr
5+ years expSports Research is a company focused on wellness and supplements, seeking a Brand Content Manager to lead their brand voice and content execution. This role involves driving copy strategy across various channels and ensuring consistent, performance-driven messaging to engage customers and support revenue goals.
Health Wellness & Fitness
Hiring Manager
Jewell Hall, SHRM-CP
Responsibilities
Own brand voice and content strategy across email, SMS, blog, web, and storytelling initiatives
Ensure consistency, clarity, and emotional resonance across all written communication
Translate wellness and supplement science into accessible, consumer-friendly messaging
Evolve and uphold brand voice guidelines across platforms and partners
Serve as lead copywriter for high-priority campaigns, particularly lifecycle email and SMS
Write, edit, and approve content balancing emotional storytelling with scientific credibility
Provide editorial direction and final approval on all internal and agency-produced content
Maintain high standards for grammar, tone, compliance, and brand alignment
Partner with lifecycle, ecommerce, and digital teams to ensure content supports engagement, retention, and conversion goals
Develop and manage editorial calendars aligned to product launches, campaigns, and evergreen content
Collaborate with SEO and paid teams to optimize content for discovery and performance
Ensure messaging supports key business moments across acquisition, retention, and reactivation
Manage and develop the Brand Content Lead, reinforcing accountability and creative excellence
Lead agency partners and freelancers through clear briefs, feedback, and performance expectations
Collaborate closely with design, product, communications, and marketing teams on integrated storytelling
Stay current on cultural trends, consumer insights, and industry language shifts to inform content innovation
Establish clear workflows for content creation, review, and approvals
Maintain organization across multiple projects and deadlines
Identify process gaps and implement improvements to streamline content production
Support cross-functional campaign execution as needed
Qualification
Required
Bachelor's degree in Journalism, English, Marketing, Communications, or related field, or equivalent experience
Strong portfolio demonstrating creative excellence and brand storytelling
Proven experience delivering performance-driven content across email, SMS, blogs, landing pages, and campaigns
Exceptional writing, editing, and proofreading skills
Experience managing direct reports and agency partners
Strong organizational and project management abilities
Working knowledge of lifecycle marketing and SEO fundamentals
Passion for wellness, storytelling, and consumer-focused content creation
Collaborative, curious, and empathetic leadership style
Preferred
5+ years of experience in content strategy, copywriting, or editorial leadership (health, wellness, beauty, or CPG preferred)
Benefits
Free Medical
Dental
Vision
Life Insurance
EAP Program for employee coverage
401K with up to 4% company match
Accrued PTO
Paid Holidays
Floating Holidays
Company
Sports Research
Created in 1980, Sports Research is a family-owned business born from a passion for health, wellness, and fitness.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Marie Kelly Pedersen
Chief Financial Officer
Mike Pedersen
Chief Operating Officer
Recent News
2025-08-14
2025-07-16
Company data provided by crunchbase