Freshpaint · 18 hours ago
Sales Enablement Lead
United States
Full-time
Remote
Senior Level
$160K/yr - $200K/yr
7+ years expFreshpaint is a company focused on enabling healthcare companies to collect, safeguard, and activate patient data in a compliant way. The Sales Enablement Lead will be responsible for building and executing best-in-class sales training and certification, ensuring effective field execution and translating product marketing strategies into actionable sales behaviors.
AnalyticsData MiningInformation ServicesMarketingSoftware
No H1B
Responsibilities
Build and execute on best in class sales training and certification in order to Increase deal quality, win rate consistency, and time to impact for Freshpaint 3.0
Enablement System Ownership
Build and run end-to-end enablement programs: Training, Practice, Certification, Reinforcement & Coaching while driving behavior change, not just content consumption
Create a repeatable operating cadence for GTM enablement (not one-off trainings)
Sales Productivity & Field Execution
Translate PMM narratives into:
Field-ready talk tracks
Discovery frameworks
Objection handling
Deal qualification patterns
Ensure reps can confidently:
Run modern digital-marketing-oriented discovery
Double-click on constraints (attribution, retargeting, governance, platform risk)
Speak credibly to full-funnel marketing strategy
Speak credibly to channel performance and attribution
Serve as the connective tissue across:
Product Marketing (content, positioning, launches)
Sales and Customer Success Leadership (adoption, coaching, accountability)
Maintain structured onboarding paths by role
Qualification
Required
Proven GTM enablement leadership with 7–12+ years in sales enablement, GTM enablement, revenue productivity, or sales excellence roles
Experience owning enablement outcomes in a B2B Enterprise SaaS environment with a deep understanding of modern B2B sales motions and how deals actually get done
Proven track record of improving win rates, deal quality, or time-to-productivity through enablement
Experience building enablement as a system, not a series of trainings
Comfort implementing & owning tooling, processes, and operating cadences
Experience working closely with Product Marketing, RevOps, and Sales Leadership
Experience designing certifications, practice environments, and reinforcement loops
Strong understanding of digital marketing concepts
Ability to help reps speak credibly with sophisticated marketers (or orchestrate experts who can)
Benefits
Competitive pay + generous equity (10-year exercise window)
Fully remote (U.S. only) with a $150/month coworking stipend
Half-day Fridays, every Friday
Unlimited PTO—with a required 2-week minimum
Top-tier health, dental & vision (100% covered for you, 80% for dependents)
2 “Treat Yourself” days a year—$100 and a day off, just because
Generous parental leave
Epic offsites twice a year (past trips: Greece, Jackson Hole, Cabo, wine country + more)
Company
Freshpaint
Freshpaint is a data platform that facilitates marketing by collecting customer data.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$46.85MKey Investors
ThresholdIntel CapitalY Combinator
2024-07-16Series B· $30.7M
2022-11-16Series A· $9.5M
2022-11-16Debt Financing· $5M
Leadership Team
Michael Malis
Founder
Ray Mina
CMO
Recent News
Morningstar.com
2025-10-27
Digital Journal
2025-06-04
Company data provided by crunchbase