Epsilon · 1 day ago
Lead Business Systems Analyst
Chicago, IL
Full-time
Hybrid
Senior Level, Lead/Staff
$87K/yr - $162K/yr
8+ years expEpsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. The Lead Business Systems Analyst will provide technical solutions and strategies to achieve clients' digital marketing objectives, acting as a liaison between clients and technical teams while ensuring successful project delivery.
AdvertisingDigital MediaEmailMarketingMobileSocial Media
Responsibilities
Be part of a fast-paced and passionate team to integrate some of the largest marketers into Epsilon's Cleanroom platform
Be the subject matter expert and client liaison while working with internal teams to drive the execution and delivery of key client digital initiatives
Collaborate with internal teams, including Advertising Agencies, Data Science, Account Management, Client Development, Media Managers, Data Engineers, and Product Owners
Be responsible for purposeful project documentation, including requirements, source-to-target specifications, process flow diagrams, data profiles, and test cases. Lead documentation reviews and gain acceptance
Create traceability of all business requirements to functional and non-functional specifications to cover data onboarding (including warehouse processing), business rules, and end user use cases, e.g., digital campaigns, reports, analytical models / analysis, etc
Analyze data quality and provide recommendations for change
Drive product fitment analysis versus gap areas and create specifications for gap resolution
Support the onboarding of multiple data sources to a client's cleanroom environment, with special attention to documentation, business requirements, data workflows, source-to-target specifications, needs analysis, and validation
Leverage partnership with client services, product/data teams, data science, and relationships with clients to ensure business requirements are captured and met
Become an insider and trusted advisor to client teams from a BSA perspective
Host effective client meetings, understand deliverables, and drive successful outcomes
Support developing and implementing best practices, standards and methodologies around business analysis and data analysis
Qualification
Required
8+ years of relevant business analysis work experience in the database/ data-driven marketing space
Strong understanding of marketing concepts, and multi-channel marketing, e.g., media tagging, online ad impressions, social, email, mobile, etc
Experience in translating business requirements into functional/business specifications
Experience managing multiple projects with ability to prioritize, delegate, and deliver high-quality work on-time
Experience as a servant leader to maintain a culture of positivity and continuous improvement. Ability to motivate team members, manage and support the needs of the team, resolve issues, and remove blockers
Strong understanding of relational databases, data warehouse, and data mart concepts
Strong business acumen with technical fluency across web technologies, SQL, and scripting
Ability to assemble, analyze, and evaluate data - and be able to make appropriate decisions to support the business requirements and known use cases
Expert SQL skills
Curious with desire to continue learning
Strong critical thinking and problem-solving skills
Highly collaborative with strong attention to detail
Excellent written and verbal communication skills
Excellent presentation skills
Ability to multi-task, prioritize and quickly change priorities
Ability to work collaboratively and effectively with global teams
Ability to lead and support BSAs within the team
Preferred
Prefer candidates with previous digital marketing experience, especially within the online display advertising space
Prefer candidates with working knowledge of advertising technologies such Demand-Side Platform (DSP), Supply-Side Platform (SSP) and Data Management Platform (DMP)
Benefits
Flexible time off (FTO), 15 paid holidays
Paid sick time
Parental/new child leave, childcare & elder care assistance, adoption assistance
Comprehensive health coverage
401(k)
Tuition assistance
Commuter benefits
Professional development
Employee recognition
Charitable donation matching
Health coaching and counseling
Company
Epsilon
Epsilon is an all-encompassing global marketing company, a leader in creating connections between people and brands.
5001-10000 employees
H1B Sponsorship
Epsilon has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (132)
2024 (128)
2023 (124)
2022 (201)
2021 (136)
2020 (137)
Funding
Current Stage
Late StageTotal Funding
unknown2019-04-15Acquired
Leadership Team
Myron Sojka
CTO
Lakshmana Gnanapragasam
Senior Vice President Strategy & Analytics
Recent News
Washington Technology
2025-12-19
Washington Technology
2025-12-09
2025-12-03
Company data provided by crunchbase