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Director, Thought Leadership, Analyst Relations & Marketing - AI jobs in United States
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Siemens · 1 day ago

Director, Thought Leadership, Analyst Relations & Marketing - AI

Siemens is pioneering the integration of artificial intelligence across industries, and they are seeking a Director of Thought Leadership, Analyst Relations & Marketing - AI to define the narratives and strategies that position the company at the forefront of industrial AI. This role involves shaping customer and market understanding of Siemens' AI vision, crafting thought leadership, and leading relationships with industry analysts, while collaborating with various marketing teams to amplify the AI narrative.
Artificial Intelligence (AI)ConsultingCyber SecurityInternet of Things
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Responsibilities

Defining and driving Siemens’ AI narrative: Develop the overarching storylines, positioning, and messaging that articulate Siemens’ AI vision, especially around Physical AI, across industries, infrastructure, and digital transformation
Translating technology into impact: Partner closely with product, engineering, and business leaders to turn technical innovations into compelling, executive-ready narratives and visual content that connect with customers and partners
Creating flagship content: Produce anchor materials — keynote decks, whitepapers, thought pieces, videos, and demos — that communicate Siemens’ differentiated AI approach and can be adapted by central and field marketing teams worldwide
Enabling marketing scale through influence: Work through existing Siemens marketing, communications, and field organizations to deliver and amplify the AI story, providing direction, messaging frameworks, and ready-to-use assets rather than duplicating existing functions
Building sales enablement and training: Develop go-to-market and sales enablement materials that help field teams, sales, and partners articulate the value of Siemens AI solutions confidently and consistently
Representing Siemens in the global AI ecosystem: Partner with external organizations, conferences, and strategic partners to position Siemens as a leader in AI and digital transformation
Leading Siemens’ analyst relations for AI: Build strong, proactive relationships with Gartner, Forrester, IDC, and other analyst firms. Drive coordinated briefings and strategic engagements that ensure Siemens’ AI strategy, innovations, and differentiated positioning are accurately represented in major market reports, competitive assessments, and industry research
Measuring and refine impact: Define KPIs and feedback loops to assess how effectively Siemens’ AI narratives are landing across internal and external audiences
Working with the EVP of Data and AI
Translate the EVP’s strategic vision for Physical AI into clear, differentiated narratives that connect with customers, investors, partners, and the broader AI ecosystem
Identify key platforms — from conferences and publications to digital campaigns — where Siemens should lead the global AI conversation
Develop and refine messaging for executive communications, including keynotes, media pieces, partner engagements, and internal enablement
Act as the connective tissue between the AI leadership team and Siemens’ central and field marketing functions, ensuring that the stories, assets, and training materials you create are delivered consistently across all regions and business units

Qualification

AI expertiseMarketing strategyThought leadershipExecutive communicationContent creationCross-functional leadershipStakeholder influenceDigital platformsTeam management

Required

10+ years of professional marketing, communications, or product marketing experience, with 5+ in technology or AI-related domains
Bachelor's degree from accredited university
Must be authorized to work in the US without the need for company sponsorship now or in the future

Preferred

Proven success building and scaling global thought leadership or marketing programs in complex, technical industries
Strong background in AI, digital platforms, or developer ecosystems with the ability to translate complexity into clarity
Executive presence with demonstrated ability to influence C-level stakeholders and represent organizations externally
Track record of leading cross-functional initiatives that drive brand credibility and customer engagement
Skilled in creating compelling narratives, content, and campaigns that resonate with both technical and business audiences
Comfortable operating as both a strategic leader and a hands-on individual contributor, with experience managing small teams

Company

Siemens empowers customers to transform the industries that form the backbone of economies: industry, transportation, buildings and grids.

Funding

Current Stage
Public Company
Total Funding
$7.01B
Key Investors
US Department of Energy
2025-02-20Post Ipo Equity· $1.5B
2024-09-17Grant· $1.5M
2024-09-04Post Ipo Debt· $332.4M

Leadership Team

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Cedrik Neike
CEO Digital Industries
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Nicola Bates
President and CEO of Siemens Capital
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Company data provided by crunchbase