Macy's · 13 hours ago
SVP, Creative and Production
New York, NY
Full-time
Onsite
Director/Executive
$317K/yr - $589K/yr
10+ years expMacy's is a storied company that has been a part of American culture for over 160 years. The SVP, Creative and Production will lead the creative team in developing innovative marketing campaigns and ensuring a cohesive brand presence across multiple platforms.
Consumer GoodsFashionRetail
Responsibilities
Provide visionary leadership to the creative team, setting strategic direction and fostering a culture of creativity, collaboration, and excellence
Promote creative improvement and development contributing to a culture of innovation, excellence and accountability
Create unique value propositions based on unmet human needs, societal trends, and product proof points
Articulate compelling insights-based narratives and create visual expressions that resonate with customers and drive brand love
Define and create aspirational worlds of meaningful equities for our brand
Orchestrate brand-defining creative solutions that address strategic business objectives
Develop creative concepts that differentiate the brand and resonate with the target audience
Develop key messaging and positioning that effectively communicates the brand's value proposition
Utilize consumer insights and market data to inform creative decisions and refine campaign strategies
Stay current on industry trends, emerging technologies, and best practices in advertising and creative strategy
Act as a trusted strategic advisor to Macy's CMO and senior leadership, offering valuable insights and recommendations on creative direction and marketing strategies
Drive cross-functional collaboration and alignment by cultivating strong relationships with key stakeholders across departments and levels of the organization, ensuring cohesive brand experiences
Lead the conceptualization and execution of all advertising campaigns, including print, digital, and video content, ensuring alignment with brand standards and strategic objectives
Ensure consistency in brand messaging, imagery, and tone across all creative deliverables, maintaining brand integrity and cohesion
Collaborate with external partners, agencies, and vendors to enhance Macy's creative capabilities and expand its reach and impact in the market
Stay ahead of industry trends and emerging technologies, proactively identifying opportunities for innovation and differentiation in the marketplace
Foster a culture of continuous improvement and excellence within the creative team, instilling a commitment to pushing boundaries and delivering best-in-class creative solutions
Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities
Qualification
Required
Bachelor's degree or equivalent work experience in a related field
10-15 years of combined experience in creative leadership roles, with a significant portion in agency settings
10+ years of experience with a proven track record of success in leading creative teams within advertising or marketing agencies, working with diverse clients and industries
5+ years of experience in retail or consumer-focused environments, demonstrating an understanding or retail-specific challenges and opportunities
Demonstrated ability to develop and execute creative strategies that align with overarching marketing objectives and brand vision
Proven track record of providing visionary leadership to creative teams, fostering innovation, collaboration, and excellence
Strong collaboration skills to work effectively with diverse teams including marketing, merchandising, and digital departments to ensure cohesive brand experiences
Expertise in driving the development of visually compelling assets and multimedia content that resonate with target audiences, reinforcing brand identity and values
Proven ability to recruit, mentor, and develop high-performing creative teams, fostering professional growth and succession planning
Excellent communication, collaboration, and interpersonal skills, enabling the ability to influence and inspire cross-functional teams
Strong project management skills to effectively prioritize and manage multiple projects in a fast-paced environment, ensuring timely delivery and quality outcomes
Able to work a flexible schedule based on department and company needs
Benefits
Comprehensive health and wellness coverage
401(k) match
Paid time off
Eight paid holidays
Merchandise discounts
Performance-based incentives
Annual merit review
Employee Assistance Program with mental health counseling and legal/financial advice
Tuition reimbursement
Company
Macy's
Macy's is America’s store for life. The largest retail brand of Macy's, Inc.
10001+ employees
H1B Sponsorship
Macy's has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2022 (10)
2021 (26)
2020 (37)
Funding
Current Stage
Late StageLeadership Team
Bobby Amirshahi
Senior Vice President, Corporate Communications + Public Affairs
Michael Krans
VP, Retail Media
Recent News
bloomberglaw.com
2026-01-24
2026-01-23
2026-01-17
Company data provided by crunchbase