Zelis · 1 day ago
Director of Digital Experience
Boston, MA
Full-time
Onsite
Lead/Staff, Director/Executive
$169K/yr - $214K/yr
12+ years expZelis is modernizing the healthcare financial experience across payers, providers, and healthcare consumers. The Director of Digital Experience will own the company’s website experience, leading the development of the Digital Experience Roadmap and ensuring high-quality delivery of commitments while managing the WordPress environment and enhancing the digital presence.
FinanceFinTechHealth Care
No H1B
Responsibilities
Develop, in collaboration with Senior Stakeholders, the digital experience roadmap and effectively lead the web team in consistent, high-quality delivery of commitments
Manage and maintain the Zelis.com website, ensuring above benchmark technical performance, functionality, security, and alignment with brand guidelines
Lead a globalized team with across multiple countries and time zones
Support the strategic planning and execution of migrating the current website to alternative hosting platform, ensuring minimal disruption and enhanced capabilities
Oversee the updating and optimization of website content, responding quickly to intake requests and collaborating with content creators and business marketing to ensure relevance and engagement
Monitor and proactively report on website performance using analytics tools. Generate reports and provide insights to inform strategies for traffic growth and user engagement
Develop and maintain an intuitive site structure and information architecture to enhance user experience and support business objectives
Utilize visualization tools such as Figma to clearly articulate website design elements and create alignment around user journeys
Partner with Growth, Performance, Content, Creative, and Business Marketing teams to align web strategies with broader marketing goals
Continuously assess and improve the website's user experience, ensuring accessibility and responsiveness across devices
Qualification
Required
12-15 years of experience with 5-7 years of experience managing large-scale websites in B2B or enterprise environments
Demonstrated experience playing a leading role in a migration, redesign or re-platforming exercise
Experience with DXP platforms like Optimizely, Sitecore, Contentful, or Adobe Experience Manager
Established web QA process and experience guiding teams to deliver the highest quality digital experiences
A structured approach to web analytics and the ability to connect data across various systems to understand web performance and user journeys
Proficiency in WordPress and experience with DXP platforms
Experience building a unified design system for modular design elements
Strong cross-functional collaboration skills and the ability to communicate for impact across all levels of an organization
Familiarity with HTML, CSS, and web publishing standards
Excellent project management skills and the ability to deftly transition between tactical and strategic execution
A deep understanding of user experience, especially in B2B contexts
Experience driving both content and technical SEO
Familiarity with CRMs and Marketing automation platforms like Salesforce and HubSpot
Experience integrating websites through mergers and acquisitions
Knowledge of accessibility standards and compliance
Background in B2B SaaS or healthcare tech industries
Benefits
401k plan with employer match
Flexible paid time off
Holidays
Parental leaves
Life and disability insurance
Health benefits including medical, dental, vision, and prescription drug coverage
Company
Zelis
Zelis is modernizing the healthcare financial experience for all.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$20.15MKey Investors
Mubadala
2024-12-04Private Equity
2020-01-05Private Equity· $20.15M
2019-01-01Private Equity
Leadership Team
Amanda Eisel
Chief Executive Officer
Brian Gladden
Chief Financial Officer
Recent News
2026-01-15
2025-12-10
Company data provided by crunchbase