TikTok · 6 hours ago
Content Operations & Creator Growth Manager - TikTok LIVE
TikTok is the leading destination for short-form mobile video, and they are seeking a Content Operations & Creator Growth Manager for TikTok LIVE. This role focuses on building real-time, interactive experiences that connect creators and users while fostering a healthy live content ecosystem through creator support and user engagement initiatives.
Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo
Responsibilities
Trend & Ecosystem Analysis: Continuously monitor mainstream social platforms (TikTok, Instagram, YouTube, etc.) to identify emerging content trends and shifts in the creator economy
Case Study & Funnel Optimization: Deconstruct successful individual cases to identify key drivers of viewer conversion and revenue; develop data-driven frameworks to influence creators to adopt these winning strategies
Scalable Strategy Execution: Translate individual "hero cases" into scalable programs through structured education, creator marketing, and community engagement initiatives
Vertical Expertise & Resource Management: Apply deep knowledge of the modeling, acting, and comedy industries to tailor growth strategies. Actively leverage and expand a network of talent agencies (MCNs) and creator collectives to fast-track high-quality onboarding
Creator Coaching & Incubation: Provide day-to-day coaching and develop educational resources to help creators improve content quality, increase retention, and maximize monetization
Campaign & Activation Execution: Execute innovative creator programs and LIVE activations focused on monetization, content quality, and community connection
Cross-Functional Collaboration: Collaborate with Product, Analytics, and Marketing teams to align and execute on growth priorities and unlock opportunities for creator success
Performance Tracking: Track industry trends and own key success metrics, including revenue growth, retention, content quality, and platform progression
Qualification
Required
Bachelor's degree with 5+ years of experience in content strategy, creator/community growth, or talent management
Industry Connectivity: Proven success in working with talent agencies (MCNs), modeling agencies, or entertainment management in the US market
Content Literacy: Deep understanding of the creator lifecycle—from onboarding to sustained growth and monetization
Analytical Skills: Proven ability to analyze performance across multiple content verticals and tiers to optimize growth tactics
Execution Excellence: Highly organized with strong project management skills and a bias for action
Preferred
Direct Creator Experience: Current or former influencer/creator with a proven track record (e.g., 10K+ followers) and a strong foundation in content production
Vertical Experience: Direct experience in the live streaming space, with a solid grasp of emerging trends, creator needs, and user behaviors
Creative Mindset: Ability to provide strategic mentorship and coaching to creators with a focus on innovative monetization
Passion: Deep passion for TikTok, LIVE streaming, and the evolving creator economy
Benefits
Medical, dental, and vision insurance
401(k) savings plan with company match
Paid parental leave
Short-term and long-term disability coverage
Life insurance
Wellbeing benefits
10 paid holidays per year
10 paid sick days per year
17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)
Company
TikTok
TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.
H1B Sponsorship
TikTok has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (979)
2024 (601)
2023 (387)
2022 (322)
2021 (133)
2020 (72)
Funding
Current Stage
Late StageRecent News
2026-02-06
2026-02-06
Company data provided by crunchbase