ICF · 2 days ago
Digital Media Buyer
United States
Full-time
Remote
Entry, Mid Level
$67K/yr - $114K/yr
2+ years expICF is a global advisory and technology services provider, and they are seeking a Digital Media Buyer to execute and optimize digital media campaigns across various channels for the Energy and Government sectors. The role involves managing campaigns, analyzing performance data, and collaborating with media strategists to develop comprehensive media plans.
ConsultingInformation TechnologyProfessional Services
Responsibilities
Execute and Optimize Digital Media Campaigns: Efficiently manage campaigns across various online marketing channels and platforms (Google, Facebook, LinkedIn, The Trade Desk, CM360, etc.), ensuring they meet set objectives and performance benchmarks
Campaign Management and Digital Buying: Day-to-day management of digital campaigns, managing their progress toward budget and KPI goals, and making necessary adjustments for optimal performance. Ownership of digital buying for assigned accounts, utilizing expertise in digital media and analytics to maximize campaign outcomes
Data Analysis and Trend Identification: Regularly analyze campaign data to identify trends and insights that can inform strategy and improve performance
Reporting and Performance Improvement: Oversee the reporting for assigned campaigns on a monthly basis, providing insights and recommendations for continuous improvement. Utilize tools such as Google Looker, Microsoft Excel, and Google Analytics
Collaborate on Media Planning: Work closely with media strategists to develop comprehensive media plans that align with the marketing goals of clients in industries like Energy and Government
Team Collaboration: Be an active member of a dynamic team, contributing to a positive work environment and participating in collaborative efforts for campaign success
Career Growth and Learning: Embrace opportunities for professional development and learning, staying abreast of industry trends and advancements in digital advertising
Qualification
Required
Bachelor's degree (or equivalent experience)
2+ years of hands-on experience in campaign buying across online marketing channels such as social media marketing, display advertising, video advertising or others on digital advertising platforms such as Google, Facebook, Programmatic DSP, etc
1+ years using web analytics tools, such as Google Analytics and Google Tag Manager
Proficiency in Microsoft Excel
Must be able to pass a background check and drug screening
Preferred
In-depth knowledge of media vendors, platforms, verification partners, and DSPs such as Display and Video 360, the Trade Desk, etc
Strong written and verbal communication skills
Excellent research and analytical skills
Experience implementing pixels for data collection and conversion tracking on websites
Ability to multitask and meet deadlines under pressure
Experience managing campaigns across multiple programmatic tactics including prospecting, retargeting, video, etc
Adaptable, flexible, and a team player with a passion for digital advertising
Active interest in keeping up with the paid media industry and latest trends
Benefits
Flexible workplace arrangements, work-life balance
Donation matching, volunteer opportunities
Tuition reimbursement
Access to professional development resources
401k matching
Employee Stock Purchase Plan
Company
ICF
ICF is a global consulting and technology services provider focused on making big things possible for our clients.
5001-10000 employees
H1B Sponsorship
ICF has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (29)
2024 (31)
2023 (35)
2022 (29)
2021 (31)
2020 (38)
Funding
Current Stage
Public CompanyTotal Funding
$59MKey Investors
New York State Department of TransportationU.S. Environmental Protection Agency
2023-02-13Grant· $29M
2021-03-15Grant· $30M
2006-09-28IPO
Leadership Team
John Wasson
Chair and Chief Executive Officer
Jennifer Welham
Senior Vice President, Health, People, and Human Services
Recent News
2026-02-05
2026-02-03
2026-01-15
Company data provided by crunchbase