Boom · 2 days ago
Content Marketing Specialist
Austin, Texas Metropolitan Area
Full-time
Hybrid
Entry, Mid Level
2+ years expBoom is on a mission to level the playing field for renters in the US by creating flexible and affordable housing solutions. The Content Marketing Specialist will be responsible for creating high-quality content that drives awareness and engagement throughout the customer lifecycle, focusing on SEO and collaboration with various teams to ensure content accuracy and clarity.
Financial ServicesFinTechMobile Payments
Responsibilities
SEO-driven content creation: Write and optimize blog content that targets relevant keywords, supports organic growth, and aligns with product and market priorities
Customer stories & case studies: Conduct customer interviews and turn real-world outcomes into structured case studies and customer-facing stories
Email & lifecycle content: Write marketing emails, newsletters, and campaign copy that support product adoption, feature awareness, and ongoing engagement
Product & launch content: Create customer-facing guides, help content, and launch assets that clearly explain new features and updates
Thought leadership: Write long-form and short-form thought leadership content that reflects Boom’s point of view on property management, financial services, and the renter lifecycle
Press & announcements: Draft press releases and supporting content for company news, partnerships, and product launches
Cross-functional collaboration: Partner with product marketing, growth, customer success, and leadership to gather insights, align on messaging, and ensure content accuracy
Editorial planning: Contribute to content calendars, briefs, and planning to support consistent output across channels
Quality & consistency: Ensure all content is accurate, on-brand, well-structured, and detail-oriented, with a strong editorial standard
Qualification
Required
2+ years of professional content writing experience
Experience writing B2B and/or SaaS content (blogs, case studies, product content, or lifecycle emails)
Strong understanding of SEO fundamentals, including keyword research, on-page optimization, and search intent
Exceptional attention to detail and comfort owning content from draft through final review
Ability to translate complex product features and workflows into clear, customer-friendly language
Strong written communication skills with a concise, structured writing style
Comfort collaborating cross-functionally in a fast-paced, evolving startup environment
Experience working with content management systems and basic marketing tools
Preferred
Experience in PropTech, fintech, or property management
Benefits
Full healthcare coverage (health, dental, vision) including 50% coverage for dependents
15 days of Paid Time Off (PTO) per year + 3 sick days + all US federal holidays (11 in total)
Company-issued laptop/MacBook
Company-sponsored training & development
Regular off-sites, retreats, and other company-sponsored events and travel opportunities
Company
Boom
Boom provides financial solutions to produce credit and rent payments.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$4.5MKey Investors
Starting LineIntuit Prosperity Accelerator
2023-05-31Seed· $4.5M
2022-02-11Seed
2021-10-14Non Equity Assistance
Leadership Team
Rob Whiting
Co-Founder
Recent News
2026-01-16
Company Ventures
2025-08-12
Company data provided by crunchbase