Minute Media · 2 days ago
Audience Development Manager, Creator & Community
United States
Full-time
Remote
Mid Level
$80K/yr - $95K/yr
4+ years expMinute Media is a global technology and content company focused on the future of sports consumption. They are seeking an Audience Development Manager to drive first-party audience acquisition, collaborating with various teams to create engaging community-driven experiences that foster fan loyalty and maximize revenue impact.
AdvertisingDigital MediaMedia and EntertainmentNewsPublishingSocial NewsSports
Responsibilities
Creator Strategy: Partner with Editorial and Talent teams to execute audience-driven Creator initiatives across Sports Illustrated, FanSided, and all O&O brands, converting talent engagement into measurable audience growth
Community Activation: Support roll out and moderation of interactive fan experiences, including Community Boards, Gated Fan Chats, and UGC activations, transforming passive audience segments into high-value brand advocates
Omnichannel Development: Ensure all community-driven O&O channels, including Organic Social, Video platforms, and emerging messaging platforms, are set up to capture 1P data and grow enriched user profiles
External Partnerships: Develop a blueprint for collaborations with external influencers, athletes, and co-branded partners to reach and acquire new, relevant audiences
Interactive Tools: Partner with Growth & Audience Associate to deploy interactive tools that combine community-building with seamless data capture within the core tech stack
Measurement: Collaborate with Data and Growth teams to track performance, reduce churn, and optimize the community lifecycle to maximize fan Lifetime Value (LTV)
Operational Support: Assist the Director of Audience Development across the full audience roadmap, from day-to-day execution to high-impact strategic growth projects
Creator Network: Activate established creator networks to unlock new audience acquisition opportunities and extend brand reach
Qualification
Required
4+ years of experience in Audience Development, Creator Strategy or Growth Marketing
Proven track record of building and scaling creator-led audience programs
Strong understanding of 1P data strategies, audience funnels, and community-driven engagement
Experience collaborating cross-functionally with Editorial, Growth, Product and Data teams
Demonstrated ability to translate strategy into execution across multiple platforms and channels
Excellent project management, communication, and stakeholder management skills
Creative instincts paired with data-driven decision making
Preferred
Established or developing network of creators or influencers within sports or media
Familiarity with community platforms such as Discord, WhatsApp/SMS, and social media channels
Experience supporting brand partnerships or sponsored creator programs
Knowledge of audience personalization, lifecycle marketing, and retention strategies
Benefits
Flexible vacation policy
15 paid holidays
Paid parental leave
Health insurance
401(k) with company match
Company
Minute Media
Minute Media is a global technology and content company specializing in sports and culture.
501-1000 employees
H1B Sponsorship
Minute Media has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (2)
2022 (1)
2021 (3)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
$260MKey Investors
Dawn CapitalHamilton Lane,Maor InvestmentsGoldman Sachs
2024-01-24Series Unknown· $100M
2024-01-24Debt Financing
2020-02-26Series I· $40M
Leadership Team
Asaf Peled
Founder, CEO
Tom Golan
SVP, Product & Operations
Recent News
Indian Express
2025-11-04
2025-10-17
Company data provided by crunchbase