Samsung Ads · 17 hours ago
GenAI and Agentic AI for Contextual Targeting Internship - Summer 2026
Mountain View, CA
Internship
Onsite
Intern
$42/hr - $61/hr
Start in 2026 SummerSamsung Ads is an advanced advertising technology company focused on connecting brands with Samsung TV audiences through data-driven advertising solutions. As a GenAI & Agentic AI Intern, you will research and develop AI solutions for contextual targeting, leveraging Samsung's data and generative AI technologies to enhance ad placement and selection processes.
Marketing & Advertising
Responsibilities
Research and develop advanced Agentic AI architectures that autonomously analyze content in real time and make intelligent ad placement and ad selection decisions
Design and build GenAI-powered contextual understanding systems that extract rich semantic signals from multimedia content (video, audio, text, and metadata) to enable deeper contextual targeting beyond traditional fixed ad slot labels
Develop autonomous AI agents capable of reasoning over contextual signals, advertiser objectives, and audience context to optimize ad-content alignment in real time
Integrate Agentic AI solutions with existing Samsung Ads systems and infrastructure, ensuring seamless interoperability with current contextual targeting pipelines
Design and execute rigorous experiments to evaluate and benchmark the performance of Agentic AI-based contextual targeting against existing fixed ad slot label-based approaches
Explore cutting-edge techniques in multi-agent systems, tool-augmented LLMs, and retrieval-augmented generation (RAG) to enhance contextual reasoning and decision-making capabilities
Create quick prototypes and proof-of-concepts demonstrating the value of agentic and generative AI for next-generation contextual targeting
Closely work with the machine learning engineering team to deploy new models and agent-based systems to generate real-world impact
Publish research results in top venues and file patents
Qualification
Required
PhD students in Computer Science or relevant fields
Solid theoretical background in machine learning, natural language processing, and/or multi-agent systems
Hands-on experience with large language models (LLMs), including fine-tuning, prompt engineering, and agentic frameworks (e.g., LangChain, LlamaIndex, AutoGen, CrewAI, or similar)
Thorough understanding of state-of-the-art generative AI techniques, including LLMs, vision-language models, and retrieval-augmented generation (RAG)
Experience with building autonomous AI agents capable of planning, reasoning, tool use, and decision-making
Proficiency in data structures, algorithms, and machine learning libraries (e.g., PyTorch, TensorFlow, HuggingFace Transformers, etc.)
Strong programming skills with Python
Good communication and interpersonal skills
Publications in relevant top venues (e.g., KDD, NeurIPS, ICML, ICLR, AAAI, IJCAI, ACL, EMNLP, CVPR, WWW, etc.)
Preferred
Experience with multimodal content understanding (video, audio, image, and text analysis)
Familiarity with advertising technology, contextual targeting, or recommendation systems
Knowledge of real-time inference systems and low-latency model serving
Basic knowledge about big data tools and data pipelines
Experience with multi-agent orchestration, reinforcement learning, or planning-based AI systems
Familiarity with evaluation methodologies for autonomous AI systems (e.g., human-in-the-loop evaluation, A/B testing frameworks)
Benefits
$1,800 per month during the internship program.
Company
Samsung Ads
Samsung Ads helps consumers discover relevant content and brands across Smart TVs, mobile, and desktop.
Founded in 2015
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Kimberly Lauterbach
Head Of Business Operations
Recent News
2025-12-16
2025-12-15
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