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Brand Visual Asset Manager (Hybrid) jobs in United States
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Cella · 2 days ago

Brand Visual Asset Manager (Hybrid)

Cella is an award-winning in-house creative agency in the financial industry, seeking a Brand Visual Asset Manager to join their Brand Strategy & Expression group. This role focuses on overseeing a complex visual ecosystem and leading the integration of AI-assisted design workflows while maintaining brand integrity and driving innovation.
Content MarketingDigital MarketingInformation Technology
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Growth Opportunities
Hiring Manager
Hailee Heaton
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Responsibilities

Visual Asset Oversight: Support the creation and maintenance of a comprehensive visual asset system. You will oversee daily usage rights requests (URRs), manage Bynder taxonomy, and ensure legal and licensing compliance
Design Governance: Define and maintain brand-approved standards and usage guidelines. You will act as a reviewer and approver for assets before they scale across global platforms
AI Strategy & Innovation: Lead the integration of AI tools into the brand ecosystem. You will establish governance frameworks for AI-generated imagery and ensure all AI outputs are refined to meet brand quality and ethical standards
Vendor Leadership: Partner with external illustrators and agencies, providing creative direction and guardrails to ensure their work aligns with internal visual systems
Cross-Functional Collaboration: Partner with UX, Brand Strategy, and Legal teams to integrate visual assets consistently across all channels and support brand training and enablement

Qualification

Design ExpertiseAI Design ToolsAdobe IllustratorPowerPointCommunication Skills

Required

Design Expertise: A strong foundation as a Designer or Art Director with a deep understanding of visual systems, illustration, and iconography
Strategic Leadership: Ability to set creative direction and oversee governance rather than focusing solely on hands-on production
Tech Savvy: Practical experience with AI design tools and workflows, balanced with strong judgment on their appropriate application
Software Proficiency: Advanced skills in Adobe Illustrator and PowerPoint; familiarity with Sketch and Figma is preferred
Communication Skills: Strong interpersonal skills with the ability to influence cross-functional partners and manage vendor relationships effectively

Preferred

Familiarity with Sketch and Figma

Benefits

Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan

Company

Cella is a leading Creative Staffing And Consulting Agency.

Funding

Current Stage
Growth Stage
Total Funding
unknown
2021-09-30Acquired

Leadership Team

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Rob Williams
Vice President of Sales
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Company data provided by crunchbase