Domino's · 1 day ago
VP, Decision Science & Consumer Insights
Ann Arbor, MI
Full-time
Hybrid
Director/Executive
12+ years expDomino's is a reshaped and reenergized brand focused on honesty, transparency, and accountability, and they are seeking a VP of Decision Science & Consumer Insights to lead consumer insights and advanced analytics. This role is pivotal in enabling data-informed decisions across marketing, product, and customer experience to drive customer-centric growth.
Restaurants
Responsibilities
Design and oversee consumer research programs (qualitative and quantitative) to uncover behaviors, motivations, and unmet needs
Translate complex data into actionable insights that inform brand strategy, product innovation, and media planning
Champion the voice of the consumer in all strategic decisions
Drive personalization initiatives leveraging AI-enabled models (e.g., lifetime value, churn prediction, next best action)
Partner with Integrated Customer Marketing (ICM) to embed personalization across owned media, e-commerce, and loyalty programs
Ensure KPIs and measurement frameworks are in place to track personalization impact
Lead advanced analytics teams to integrate 0P, 1P, and 3P data for predictive modeling and performance optimization
Foster a culture of data fluency and insight-driven leadership across the organization
Identify and scale consumer-centric GenAI use cases (e.g., synthetic market research, AI-powered creative optimization, conversational analytics)
Collaborate with tech and marketing teams to deploy GenAI tools for efficiency and innovation
Ensure ethical and responsible AI practices aligned with brand values
Build and mentor a high-performing team of researchers, data scientists, and AI specialists
Facilitate cross-functional collaboration with Marketing, Technology, Operations, and Finance
Represent Insights in executive forums and influence enterprise strategy
Qualification
Required
Master's degree in Data Science, or related field; PhD preferred
12+ years in consumer insights, analytics, or decision science leadership roles
Proven experience in personalization strategy and AI/GenAI applications
Strong command of research methodologies and advanced analytics tools
Exceptional communication and storytelling skills to influence senior stakeholders
Company
Domino's
Domino’s is a purpose-inspired, performance-driven company powered by exceptional people who are committed to feeding the power of possible—one pizza at a time.
10001+ employees
H1B Sponsorship
Domino's has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (43)
2024 (40)
2023 (34)
2022 (53)
2021 (42)
2020 (32)
Funding
Current Stage
Late StageLeadership Team
Matsatso Patsatsia
CEO
Neil Epelbaum
CEO / Owner Resturant Chain
Recent News
The Motley Fool
2025-09-30
2025-09-30
Company data provided by crunchbase