Risk Strategies Company · 22 hours ago
Email Marketing Developer (Remote)
United States
Full-time
Remote
Mid Level
$44K/yr - $52K/yr
3+ years expRisk Strategies Company is part of Arrowhead Intermediaries, a global insurance distribution platform. The Email Marketing Developer is responsible for developing and maintaining HTML email files and marketing automation efforts to support multi-channel marketing campaigns for insurance products.
ConsultingFinanceFinancial ServicesInsuranceInsurTech
Responsibilities
Create, test, and deploy custom HTML emails for various internal and external clients
Utilize our Marketing Automation platform to maintain drafts, sent emails, automated email programs, and manage A/B email test campaigns
Monitor email performance analytics such as deliverability, opens, clicks, click-through rate, etc.; ensure proper tracking is applied and utilize Digital Marketing systems to attribute results to pertaining campaigns
Work as a team inside a full marketing department to create multi-channel marketing efforts
Research industry standards within the email marketing community and share best practices/techniques with the department
Collaborate with copywriters and graphic designers to create optimized email design layouts (mock-ups) focused on conversions
Assist various internal teams and departments with proper setup and maintenance of email sender technical requirements such as the From Address, DKIM, and SPF records for all clients
Maintain documentation and tutorials for relative projects
Collaborate on projects and assist with training and knowledge transfer within the Marketing, IT, and other internal departments
Ensure consistent brand standards are utilized across all Pearl and client emails
Respond to coworker and/or client requests as needed by phone or email
Track project activity and progress including time tracking through marketing project management software
Qualification
Required
Bachelor's degree in communications, business, advertising, marketing, or a related field
3+ years of HTML/CSS coding
3+ years with multi-channel marketing campaigns; Insurance marketing exposure is a plus
Strong interpersonal skills with a proven ability to interface effectively at all levels within an organization (both with technical and non-technical positions)
Ability to help train/influence/motivate team members with new processes and technology
Have at least a working knowledge of languages such as the following: HTML, CSS, and JavaScript
Company
Risk Strategies Company
RSC is an insurance brokerage firm that offers employee benefits, consulting, financial, and wealth management solutions. It is a sub-organization of Accession Risk Management Group.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2015-10-07Acquired
Leadership Team
Jeff M. Clinkscales
SVP, West Region Private Client Leader
Lawrence Hartley
Senior Vice President
Recent News
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