SIGN IN
Senior Manager, Marketing Operations- Fleet jobs in United States
cer-icon
Apply on Employer Site
company-logo

Cox Enterprises · 1 day ago

Senior Manager, Marketing Operations- Fleet

Cox Automotive is a leading provider of products and services spanning the automotive ecosystem. The Senior Manager, Marketing Operations – Fleet is responsible for driving Cox Fleet’s digital presence across all marketing channels and managing a team of digital marketers to optimize marketing efforts.
AdvertisingBroadcastingDigital MediaTelecommunications
check
Growth Opportunities
badNo H1Bnote

Responsibilities

Lead and execute integrated marketing strategies across all digital channels (email, paid media, social, SMS, web) for Cox Fleet
Optimize ROI on paid media efforts, partnering with third-party agencies to maximize performance and efficiency
Develop and implement SEO/AEO strategies to improve national and regional search results for fleet marketing
Deliver real-time, visual reporting dashboards that track performance from impressions through to attributed revenue
Manage, mentor, and develop a small team of digital marketers, fostering a high-performance culture
Collaborate with product/brand marketing, communications, and other internal teams to ensure creative messaging is aligned and effectively executed
Identify gaps in the client lifecycle and introduce new campaigns to enhance client experience
Build scalable programs and establish best practices to deliver on KPIs and achieve business results
Oversee marketing operations processes, ensuring projects are completed on time, within scope, and within budget
Stay current with industry trends, marketing technologies, and best practices to keep Cox Fleet’s marketing efforts innovative and effective

Qualification

Digital marketingPaid mediaSEO/AEOMarketing technology platformsProject managementAnalytical skillsResourcefulnessTeam managementCommunication skillsStrategic thinking

Required

Bachelor's degree in related discipline and 8 years of experience in digital marketing, marketing operations, or a similar role. The right candidate could also have a different combination, such as a master's degree and 6 years' experience; a Ph.D. and 3 years of experience; or 12 years' experience in a related field
Demonstrated success managing multi-channel marketing programs within a large, matrixed organization
Proven experience with paid media, SEO/AEO (Answer Engine Optimization), email, social, SMS, and web marketing
3+ years' experience in management or leadership role, developing teams
Strong analytical skills with the ability to interpret data and generate actionable insights
Proficiency with marketing technology platforms (e.g., Salesforce Marketing Cloud, Google Analytics, content management systems)
Excellent project management skills; able to manage multiple priorities and deadlines
Strong verbal and written communication skills; able to work effectively with cross-functional teams
Resourceful, self-starter with a sense of urgency and strong work ethic
Strategic thinker with business acumen and a proactive approach to problem-solving

Preferred

Degree in Marketing or related field
Experience owning and managing a budget

Benefits

Comprehensive healthcare, with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
Extra perks like pet insurance, employee discounts and much more.
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members.
Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

Company

Cox Enterprises

company-logo
Cox Enterprises is a communications, media, and automotive services company.

Funding

Current Stage
Late Stage
Total Funding
$1.7M
2014-12-15Grant· $1.7M

Leadership Team

leader-logo
Alexander Taylor
Chairman and Chief Executive Officer
linkedin
leader-logo
Patrick O'Boyle
Senior Vice President of Corporate Development
linkedin
Company data provided by crunchbase