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Media Planning Supervisor jobs in United States
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Zulu Alpha Kilo · 2 days ago

Media Planning Supervisor

Zulu Alpha Kilo is a creative agency known for its innovative approach to media planning. The Media Planning Supervisor will oversee the planning, implementation, optimization, and reporting of media campaigns across various channels, ensuring alignment with marketing and advertising goals.
AdvertisingConsultingDirect Marketing
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Growth Opportunities

Responsibilities

Collaborate with the Strategy Lead and other team members to develop comprehensive, media strategies aligned with our marketing objectives, comms strategy and target audience
Lead the media planning process, which involves researching and selecting media channels, negotiating media rates, building measurement frameworks and managing media budgets
Oversee the execution of media campaigns across various markets and channels, such as digital, social media, out-of-home, audio and more. Ensure campaigns are launched efficiently, within budget, and in line with the established strategy
Collaborate with internal stakeholders and clients to understand their business objectives, marketing goals, and target audience. Attend client meetings, presentations, and discussions to provide media expertise, address concerns, and present campaign results
Use media and research tools, as well as platforms, to inform strategy, planning and reporting
Assess client briefs and build workback schedules, briefing internally and external partners as needed
Prepare comprehensive reports, highlighting key performance metrics, insights, and recommendations for future campaigns. Provide analysts with guidance for campaign dashboard and reporting development
Develop and maintain relationships with media vendors for RFPs and ongoing education. Stay informed about industry changes, new advertising opportunities, and emerging media technologies
Responsible for media financials including MPAs and BCRs
Provide relevant POVs and updates

Qualification

Media planningCampaign managementClient relationship managementMedia technologyBudget trackingMedia reporting toolsPresentation skillsCommunication skillsOrganizational skillsCollaborationSelf-starter

Required

4 years of media experience in planning, buying and campaign management, preferably with direct client experience
Facebook or Google Certified, additional platforms a plus
Deep knowledge of the North American paid media landscape
Budget tracking and ownership experience
Experience with media planning and reporting tools such as Vividata/Telmar and Comscore
Familiar with Looker Studio, Tableau or live dashboard software
Excellent written and verbal communications skills
Highly proficient in Excel and Powerpoint, comfortable with Google equivalents

Preferred

A passion for media technology, research, and emerging trends
A unique perspective on the media landscape and where opportunities lie
A proactive approach to unlocking campaign potential and professional development
Demonstrated experience in planning and reporting on full funnel campaigns across traditional and digital channels
The ability to synthesize information such as client briefs, media results, brand research/trackers, brand lift studies, etc. into clear goals or outcomes
Experience or eagerness to work in social platforms for media planning and creator campaign development
An effective and respectful communicator with strong presentation skills
An organized and collaborative self-starter

Company

Zulu Alpha Kilo

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Zulu Alpha Kilo focuses on advertising, branding, direct marketing and consulting services.

Funding

Current Stage
Growth Stage

Leadership Team

M
Mike Sutton
President & CEO
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Company data provided by crunchbase