SIGN IN
Digital Media Manager, Programmatic jobs in United States
cer-icon
Apply on Employer Site
company-logo

We Are Rosie · 6 hours ago

Digital Media Manager, Programmatic

We Are Rosie is a global agriculture-focused organization that supports growers with a mix of farm inputs and services. They are seeking a Digital Media Manager with a strong programmatic focus to execute, optimize, and manage digital media campaigns, ensuring flawless execution and performance-driven results across various platforms.
AdvertisingConsultingContent CreatorsDigital MediaMarketingMarketplaceSocial Media
check
Growth Opportunities

Responsibilities

Execute and optimize day-to-day digital media campaigns across programmatic and endemic display & video platforms
Serve as the first point of contact for all programmatic and endemic display activity, ensuring partner deliverables align with strategy, timelines, and measurement expectations. This includes:
Campaign setup and trafficking
In-flight optimization and pacing
Supplier and publisher coordination
Actualizations and post-launch updates
Manage hands-on buying and optimization within platforms such as DV360 and The Trade Desk, and coordinate direct publisher media buys
Monitor performance in real time and proactively adjust bids, budgets, targeting, creative, and inventory strategies to drive results
Partner with creative agencies on:
Executional planning conversations
Creative best practices and specifications
Campaign logistics and timelines
Ensure accurate implementation of tracking, pixels, taxonomy, and reporting requirements, working closely with Advertising Operations
Troubleshoot delivery or performance issues and provide timely solutions
Support campaign reporting, insights, and learnings to inform future optimizations and planning
Contribute to the development and refinement of digital media best practices, standards, and documentation
Ensure campaigns adhere to brand safety, data privacy, and platform compliance standards

Qualification

Programmatic media campaignsGoogle Display & Video 360Trade DeskDirect digital buyingCampaign optimizationAnalytical skillsDetail-orientedCommunication

Required

5+ years hands-on experience executing and optimizing programmatic and direct digital media campaigns
Working knowledge of Google Display & Video 360 (DV360)
Working knowledge of The Trade Desk
Direct digital buying with publishers
Proven experience managing display and video campaigns from setup through optimization
Strong understanding of programmatic fundamentals, including targeting, bidding strategies, pacing, and performance metrics
Experience coordinating with publishers, suppliers, and agency partners
Detail-oriented with the ability to manage multiple live campaigns simultaneously
Comfortable working in fast-paced, execution-focused environments

Preferred

Curiosity in the agricultural industry
Working knowledge of Google Campaign Manager
Working knowledge of Google Ads
Working knowledge of Adobe Analytics
Working knowledge of Audience management platforms (Liveramp)
Working knowledge of Verification tools (IAS)
Working knowledge of Paid social buying platforms
Familiarity with creative best practices for display and video across programmatic platforms
Experience collaborating with brand agencies and internal specialized marketing functions on integrated marketing plans
Strong analytical skills with the ability to translate performance data into actionable optimizations
Previous experience in an agency or high-volume in-house media environment
Passion for staying current on programmatic trends, platform updates, and emerging ad tech
Excellent communication skills

Company

We Are Rosie

twittertwitter
company-logo
We Are Rosie is an advertising marketplace that connects the user to hand-picked teams curated to serve the user's goals.

Funding

Current Stage
Early Stage
Total Funding
unknown
Key Investors
Align Capital Partners
2021-12-21Private Equity

Leadership Team

leader-logo
Jeff Levick
Chief Executive Officer
linkedin
S
Stephanie Nadi Olson
Founder // Exec Chair of the Board
linkedin
Company data provided by crunchbase