Sud Recruiting · 20 hours ago
SVP, Media Analytics and Measurement
Sud Recruiting is a fast-growing media consultancy seeking a seasoned analytics and data science expert to lead media performance strategies for mid-market and emerging clients. This role involves developing measurement strategies, guiding clients on scaling, and leveraging analytics to enhance media effectiveness.
Responsibilities
Partner with clients to establish scalable frameworks for evaluating media effectiveness
Develop and implement measurement strategies to shift the focus from bottom-funnel tactics to holistic media performance
Guide clients on judicious scaling while maintaining cost efficiency across channels
Leverage industry trends and advanced analytics to craft innovative, data-driven media strategies
Oversee media activation and optimization feedback loops to improve campaign outcomes
Contribute to thought leadership and agency's positioning as a leader in media science
Qualification
Required
Minimum of 10+ years of experience in analytics and media measurement with a focus on consumer brands within the agency sector, media consultancy or in-house energy
Advanced degree or equivalent experience in a quantitative field (e.g., Statistics, Economics, Data Science, Mathematics, or related discipline)
Expertise in media analytics, measurement strategy, CAC optimization, and media performance including MTA, MMM and media research
Strong knowledge of industry trends and a deep understanding of scaling media campaigns effectively
Proven track record of guiding brands to evolve from performance-driven to performance-optimized strategies by challenging conventions to optimize client business outcomes
Must be able to be highly-entrepreneurial, hands-on and be comfortable working in a small agency environment
Company
Sud Recruiting
SUD Recruiting is a minority and women owned boutique recruiting agency that provides personalized recruitment solutions for all hiring needs in Data Science, Analytics and Strategy.
Funding
Current Stage
Early StageCompany data provided by crunchbase