PepsiCo · 1 day ago
Sr. Director, Marketing Operations
Chicago, IL
Full-time
Onsite
Director/Executive
$157K/yr - $312K/yr
15+ years expPepsiCo is a global leader in the food and beverage industry, seeking a Sr. Director of Global Marketing Operations to drive operational excellence and transformation across its multi-brand portfolio. This role is responsible for standardizing marketing processes and ensuring efficiency while leading a team of experts in marketing technology operations and performance measurement.
Brand MarketingFast-Moving Consumer GoodsFood and BeverageManufacturing
Responsibilities
Own, evolve and connect the global marketing communications process framework, including annual planning, campaign workflow, and end-to-end content operations
Standardize marketing workflows across strategy, creative, media, production, and analytics functions to enable greater speed, consistency, and quality
Establish and maintain a global RACI model for marketing operations, clarifying roles and responsibilities across global, divisional, and market teams
Monitor process adherence, operational KPIs, and continuous improvement across markets and categories
Oversee the consistent operational use of marketing technology platforms, including Agency Management, MRM, DAM, and PIM systems
Partner with the Global Technology and Data teams to ensure effective integration, governance, and adoption of tools across the marketing ecosystem
Champion technology-enabled efficiency, automation, and data-driven marketing operations, including the responsible use of AI and workflow automation
Lead the design, strategy, definition and tracking of operational performance metrics, including process adherence, campaign delivery time, asset reuse, and content ROI
Oversee reporting frameworks and dashboards that provide visibility into marketing operations performance and enable informed decision-making
Ensure post-campaign operational reporting is standardized globally and shared across teams for continuous learning
Oversee governance of the global agency ecosystem in partnership with Marketing Procurement
Lead the implementation of global agency appraisal, scoping, benchmarking, and performance tracking tools
Drive operational alignment between the GCC internal agency, market-level teams, and external partners to ensure efficient and effective content delivery
Ensure best practice sharing, onboarding, and process consistency across all agency partners
Lead a small, high-performing global team of marketing operations experts, managing embedded staff across anchor markets and divisions
Partner closely with Marketing Procurement, IT/Technology, and Marketing Insights/Data to deliver an integrated marketing operating system
Act as a key enabler of the GCC internal agency model, supporting its success through strong process governance, technology integration, and performance management
Represent Marketing Operations within global marketing leadership forums and provide subject-matter expertise on operational excellence
Qualification
Required
Bachelor's degree in Business, Marketing, or related field (Master's preferred)
Minimum 15+ years' experience in marketing operations, marketing transformation, or marketing management within a global CPG or equivalent complex organization
Proven experience leading multi-market or multi-brand operational governance programs
Deep expertise of marketing workflow, content operations, and marketing technology platforms (Agency Management, DAM, MRM, PIM)
Strong knowledge of agency management, production operations, and marketing performance measurement
Strong understanding of marketing effectiveness, and operational effectiveness KPI's
Experience managing cross-functional teams and influencing senior stakeholders across global and market organizations
Strong communication skills and ability to educate and influence management and senior leaders to act in a desired manner through written and verbal communication
Setting the Agenda, creating strategic case for change, think strategically and creatively
Ability to navigate organizational complexity and deal with ambiguity and multiple iterations
Ability to reconcile multiple points of view whilst keeping everyone engaged and aligned
Ability to inspire and manage a large, multi-functional team leading a massive business transformation
Ability to imagine and can translate strategies into first time execution for projects that have no precedent
Senior executive stance -ability to interact with and influence Sr. Leaders
Change management - inspires the organization to drive organizational change efforts, ensuring adoption and sustainability of new initiatives
Strong strategic mindset and ability to navigate ambiguity
Benefits
Bonus based on performance and eligibility target payout is 35% of annual salary paid out annually and an additional target payout of 15% of annual salary is paid out over 3 years following the end of the performance period.
Long term incentive equity may be awarded based on eligibility and performance.
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
Car allowance.
Company
PepsiCo
PepsiCo is a food and beverage company.
10001+ employees
H1B Sponsorship
PepsiCo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (50)
2024 (52)
2023 (62)
2022 (61)
2021 (49)
2020 (34)
Funding
Current Stage
Public CompanyTotal Funding
$4BKey Investors
Elliott Management Corp.National Safety Council
2025-09-02Post Ipo Equity· $4B
2024-06-13Grant· $0.02M
2017-12-20IPO
Leadership Team
Alex Carreteiro
CEO PepsiCo Brazil & South Cone (Chile, Arg, Uru, Par) Foods
Mohamed Shelbaya
CEO PepsiCo Middle East & Africa
Recent News
2026-02-09
2026-02-09
2026-02-07
Company data provided by crunchbase