The Guitar Center Company · 4 hours ago
Manager, Consumer Insights
Westlake Village, CA
Full-time
Onsite
Senior Level
$105K/yr - $130K/yr
7+ years expGuitar Center is looking for a Consumer Insights Manager to lead customer research and help teams make better, more informed decisions. This role is responsible for planning and executing qualitative and quantitative research, managing Voice of Customer (VOC) efforts, and translating findings into clear recommendations for the business.
Retail
Hiring Manager
Kevin Theiss
Responsibilities
Plan and conduct qualitative research, including focus groups, interviews, shop-alongs, and ethnographic studies
Design and manage quantitative research, including surveys and in-market testing
Own and evolve Voice of Customer (VOC)/Customer Experience (CX) programs, consolidating feedback from multiple channels
Partner with cross-functional teams to identify research needs and apply insights to real business decisions
Collaborate with analytics and marketing teams to connect attitudinal research with behavioral and performance data
Synthesize findings into clear, actionable insights and present them through reports, presentations, and working sessions
Track customer and industry trends to help inform future opportunities and priorities
Qualification
Required
7+ years of experience in consumer insights, market research, or customer strategy
Hands-on experience with both qualitative and quantitative research methods
Experience building, managing, or improving Voice of Customer programs
Ability to clearly communicate insights and recommendations to non-research audiences
Comfortable working in a cross-functional, fast-paced environment
Strong organizational and project management skills
Experience with survey platforms such as Qualtrics, Medallia, Alida, SurveyMonkey
Bachelor's degree in a relevant field
Preferred
Agency or Retail Research experience is a plus, but not required
Advanced degree a plus
Benefits
Gig leave
Medical
Dental
Vision
401K plus company match
Mental health support
Paid sick/holiday/vacation time
Employee discount program
Tuition reimbursement options
Company
The Guitar Center Company
We exist so music can persist. Our family of brands has put more instruments into the hands of more people than anyone on the planet.
10001+ employees
H1B Sponsorship
The Guitar Center Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (17)
2024 (7)
2023 (16)
2022 (5)
2021 (5)
2020 (6)
Funding
Current Stage
Late StageLeadership Team
Gabriel Dalporto
Chief Executive Officer
Ron Japinga
CEO
Recent News
2024-05-05
2024-05-04
Company data provided by crunchbase