Wells Fargo · 10 hours ago
Paid Media Manager
CHARLOTTE, NC
Full-time
Hybrid
Mid Level
$87K/yr - $140K/yr
4+ years expWells Fargo is seeking a Paid Media Manager to join our dynamic marketing team and drive best-in-class advertising campaigns across major platforms. In this role, you will support the planning, execution, and optimization of paid campaigns that deliver measurable business impact.
BankingFinancial ServicesFinTechInsurancePayments
Responsibilities
Develop data-driven media strategies rooted in business objectives, audience insights, channel dynamics, and marketplace trends
Provide strategic analysis to influence go-to-market plans and elevate paid social performance
Craft clear, actionable media briefs outlining campaign goals, audience and channel strategies, and testing frameworks to drive learning and optimization
Leverage performance data and historical insights to refine strategies, identify growth opportunities, and improve efficiency
Foster collaboration across cross-functional teams to ensure alignment and seamless execution of integrated marketing efforts
Qualification
Required
4+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
4+ years of Paid Media experience
Preferred
4+ years' experience in leading media strategies, particularly in video, audio, and digital channels at either a reputable media agency or an in-house media COE
Experience thriving in a fast-paced, highly matrixed environment
Experience reviewing and understanding analytical results to make business decisions to drive new customers and balance growth via effective media strategies
Benefits
Health benefits
401(k) Plan
Paid time off
Disability benefits
Life insurance, critical illness insurance, and accident insurance
Parental leave
Critical caregiving leave
Discounts and savings
Commuter benefits
Tuition reimbursement
Scholarships for dependent children
Adoption reimbursement
Company
Wells Fargo
Wells Fargo & Company is a financial services firm that provides banking, insurance, investments, and mortgage services.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-10-06IPO
Leadership Team
Charlie Scharf
CEO
Fernando Rivas
CEO of Corporate & Investment Banking
Recent News
2026-02-09
2026-02-07
2026-02-06
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